The brand has taken a deep dive into the Valentine’s Day campaign with the launch of a captivating video featuring actor Rohit Saraf, titled ‘Valentine’s Day...
Retail jewellers across the country celebrated India’s 75th Republic Day in their own ways, from sharing educational materials with schools for the betterment of India’s youth...
The ‘hidden’ lounge created two years ago caters to high-end consumers and houses the brand’s most exquisite jewellery. The jeweller promoted it recently by creating an...
The newly created spaces facilitate customers who require undivided attention from the store’s staff. The 4,000 sq ft store’s boutique section has been designed such that...
With three different floors dedicated to the brand’s various product categories, the store’s bridal lounge makes jewellery selection more convenient for brides-to-be Guwahati: L. Gopal &...
From replicas of the Ram Mandir made of diamond, gold, silver and precious gemstones to conducting citywide rallies and exhibitions, jewellers across India gave their best...
A total of 15 kg of gold, 18,000 emeralds and diamonds were used to make 14 pieces of jewellery for the idol Mumbai: It was a...
With three large dormitories, and four smaller rooms, the complimentary facility for those who buy jewellery also comes with a kitchen-cum-eatery big enough for 35 people...
The brand has partnered with more than 500 single-store retailers in the Hindi-speaking States of Punjab, Haryana, Jharkhand, Uttar Pradesh, Gujarat, Rajasthan and Bihar, in markets...
The brand has created social media posts showcasing bridal jewellery from different regions and has also incorporated influencer marketing to reach out to new-age brides Kolkata:...
The Synergics founder talked of a tech-supported assessment of customer journey and a smooth ledger for any partner which optimize operational cost and manpower use altogether ...
The session by Rupak Sen, CMO, FURA Gems, also addressed by Dev Shetty, Founder and CEO of FURA Gems, unveiled the Celebration Sapphires campaign by FURA,...
The VP of De Beers Forevermark discussed how consumers are moving away from a product category to a brand, as they build lasting relationships with luxury...
The event showcased a world of luxury, flavour, and aesthetics under one roof in association with the interior designing brand Studio Navée Hyderabad: Brand collaborations are...
From the influence of digital platforms to the talks on gemstone innovations and marketing discussions, retailers seem to be more accepting towards the changing trends in...
FURA’s captivating pink sapphires took centre stage at the Mumbai Buyer-Seller Meet heralding the commencement of the ‘Celebration of Sapphire Campaign’ in the Indian jewellery industry....
Found in 2015, Book My Diamond aims to provide the current rate for liquidity of diamonds in order to maximise profit and minimise loss Mumbai: As...
The renowned rose gold jewellery manufacturer unveiled two star-studded collections at IIJS Signature 2024, held at the Bombay Exhibition Centre, Goregaon in Mumbai on January 5 ...
The evening session of the 10th edition of the Retail Jeweller India Forum also featured discussions on the future of jewellery retail as jewellers embraced tech,...
The 10th session of RJIF took place at JW Marriott, Sahar in Mumbai on January 3 and had speakers from the entire jewellery fraternity of India...
The prestigious awards ceremony felicitated industry leaders from across 27 categories that assessed nominees based on multiple criteria such as retail best practices, marketing, shareholder value...
The initiative comprises a luxurious vanity-style van that houses the brand’s classic and curated offerings and provides an immersive doorstep jewellery shopping experience, tailored to the...
According to the brand, exposing the Varanasi audience to fine jewellery through luxury shows made them see its offerings from a different perspective Varanasi: Buyers of...
Zaveri Bros Diamonds and Gold Pvt Ltd launched a coloured gemstone jewellery collection in the lightweight and affordable segment, while Talla Jewellers’ give-aways increased popularity among...
Both maximalist aesthetics and minimalist flares will appeal to respective consumer segments in the coming year MUMBAI: The year 2023 has been a good equalizer of...
The brand’s tennis team, Delhi Binny’s Brigade, reached the semi-finals of the championship, with style icon Malaika Arora cheering it on. It created a powerful synergy,...
To be held at JW Mariott, Sahar in Mumbai on January 3, the awards property will be supported by Deloitte as knowledge partner Mumbai: As the...
Thematically organised around next-gen retail and technology to revolutionize the jewellery business, the knowledge forum will be held at JW Marriott, Sahar in Mumbai on January...
The 16th edition of IIJS Signature will be held in a dual-venue format, from January 4-7 at Jio World Convention Centre, Mumbai, and from January 5-8...
An Instagram reel, which shows the influencer speak about her aspirations of owning the region’s traditional jewellery during the festive season, reached the right audience that...
The initiative engaged long-time patrons, generated brand curiosity amongst new customers and organically amplified brand reach through the customers’ informal networks and social media channels Sangamner:...
Organizations treated their employees to a day of indulgence by organizing luncheons, felicitations, and exchanging notes of appreciation Mumbai: Employees are the backbone of any organization....
The brand has participated in various B2C exhibitions across key markets in India, which have shown rising demand of tanzanite jewellery from end-consumers Jaipur: Tanzanite is...
It encompasses antique, temple, diamond and Rajputi jewellery, thus providing its target audience with ample choices in a single collection for this wedding season Jaipur: The...
The campaign, which promotes the brand’s ideals, highlights a few of the many appreciation posts from loyal patrons on their social media handle under the hashtag...
The event at the brand’s Dindigul showroom comprised activities honouring the contribution of male employees to the organization. It deepened the connect amongst colleagues, promoted an...
The campaign helps women select ideal bridal jewellery by matching it with their preferred colour themes while suggesting bridal attire to complement it Pune: Weddings in...
The open-source archive that invites personal narratives from across the subcontinent, is an attempt to document local histories, stories of families and craft associated with heirloom...
As the exclusive jewellery partner at the event, Manohar Lal Jewellers tactically leveraged the synergy between art and lifestyle to amplify its presence, cultivate personal customer...
There was a month-long social media activity wherein the brand used the actor’s photographs to raise awareness and engage with the audience, while establishing her presence...
Started by Nihar Tulsyan, the owner of Tulsyan Jewellery, Ranchi, the initiative has him talking to invited women from different backgrounds on topics such as maintaining...
With fastest mine-to-market production and a pioneering provenance system, the association with the awards ceremony will enable FURA Gems to spread the story of rare coloured...
The inaugural edition of the Retail Jeweller East Forum had a crop of young talent from the jewellery industry discussing their challenges, innovative measures they have...
Speaking at the inaugural Retail Jeweller East Forum, Vivek Das and Sanjib Chatterjee, Founders of Synergics Solutions Private Limited, emphasized the pivotal role of adaptive change,...
Encouraging retailers to upsell to their customers instead of providing cheaper alternatives, the MD of De Beers India talked about the Metaverse and digital avatars craze...
From a parking area within a showroom, to curated evenings and fashion shows, to behind-the-scenes snippets of photoshoots, retailers talked about innovative methods they employed to...
For long, it has been believed that offline retail will become obsolete with the progress of technology and online sales. However, a combination of online and...
In the realm of jewellery retail, the majority of the players are positioned offline; they are in a position to leverage the existing customer base to...
To sensitize the industry about the differentiation between grown and natural diamonds and the evolving trade opportunities, the NDC has created a 64-page, third-party assessed report...
Retail jewellery brands in local markets can benefit from a learning curve of process digitisation, says the Guwahati-based retailer, even as he reiterates the necessity of...
Growth in demand for diamond jewellery marked the season, implying an increased share of youth experimenting with diamonds. Overall, temple jewellery in gold and diamond jewellery...
The Chennai-based boutique jewellery brand has a topaz range across all its verticals and is witnessing solid demand for the gemstone because of its versatility in...
The necklace has 92 carats of certified Colombian emeralds along with rose-cut and full-cut diamonds that combine to give it the shape of a lotus flower...
Vishal Bamalwa and Rahul Bamalwa, the dynamic third-generation partners behind the brand, are proving that true mastery lies in experimentation and the ability to transcend industry...
Kundan, polki and antique jewellery that makes a statement, looks attractive, and also becomes an asset is being favoured by the younger generation of consumers this...
Jewellery brands excite buyers with collections specifically launched for Karva Chauth. The occasion has led to 50% higher business than normal on a single day, says...
The 2,000 sq ft showroom has dedicated segments for gold, diamond, and polki jewellery, and has an appointment-based concept for customers. The brand’s USP is providing...
The brand has established itself in the luxury boutique industry via a panoramic omni-channel branding activity and exclusive services for its upmarket clientele Bengaluru: Varaa Shree...
By recognizing and rewarding the performance of deserving employees, retailers have created motivated staff, giving a boost to their productivity, customer engagement and overall business growth...
Serving Patna for three generations, the jewellery brand has managed to match the evolving expectations of young customers, who aspire for design excellence instead of sticking...
The brand works on the design diversity of Odisha, adapting elements of Odiya art, tradition and culture into its jewellery. It has just launched ‘Ameyaa’ and...
The expansive showroom has distinct areas for diverse jewellery categories, seamlessly melding the traditional and modern, for discerning customers Ahmedabad: Kalamandir Jewellers recently unveiled its 25,000...
The jewellery represents harmony between creative visions, and generated cross-outreach to patrons, while capitalizing on the amplified exposure afforded by Bombay Times Fashion Week Mumbai: Mumbai-based...
Ahead of Diwali, the brand has launched its latest heritage collection with a nuanced photoshoot, taking a leaf from Hindu mythology, to leverage the value of...
Sheetal Ranka, Co-founder of Rare Jewels by Ranka, says the brand’s IP ‘The Rare Edit’, meant for connoisseurs of luxury, has grown through organic word-of-mouth and...
For the jewellery brand, association with The Economic Times Women Ahead awards resulted in greater visibility in targeted market regions and exposure due to the influence...
For the brand, the awards property was born out of a desire to create a platform that resonates with its values and effectively engages women, its...
Partnership between the jewellery house and the fashion designer for the event led to ‘Glitterati – The Bridal Collection 2023’ as well as cross-selling between the...
Signature Bridal Week curated by the brand fortifies its presence in the bridal space during the wedding season, generating robust sales, attracting new clientele and making...
Brand urges people to share their performances to the song, which showcases various themes and emotions associated with the festival, online; the video has drawn more...
The special showcase was part of the brand’s continued effort to invest in Marathi culture, support local artists and extend gratitude to its patrons All it...
Panel delves into the journey of young jewellers, the challenges they faced and their innovative solutions, bringing fresh perspectives and adaptability that is vital for the...
The brand’s aim is to promote gold as a product in a unique way, while showing support for the Indian cricket team. It has created only...
By displaying signature traditional collections and curating a fashion show, the brand amplifies visibility, and strategically increases exposure to newer markets NAC Jewellers was the main...
Susham Singla, Managing Director, Jagdish Jewellers, Chandigarh, sees this partnership as an opportunity to explore a new segment and cater to a new set of clients,...
‘Shringaar – The Bridal Series’ has not only reinforced the jeweller’s brand image but also generated robust sales as it ropes in customers who are getting...
Some jewellers saw a jump of 60-70% over last year in sales of ornaments for Ganpati idols, though jewellery that customers buy for themselves did not...
Brand leverages growing awareness about luxury gifts among consumers accessing the Internet and social media to attract people to its showroom Of late, branded and...
The B2B event, which will see several domestic and international buyers explore new opportunities, will also fulfil the needs of retailers looking for trend-setting jewellery designs...
IJSF 2023, organised by the All India Gem and Jewellery Domestic Council, aims to increase young interest in jewels, encourage economic growth, and promote investments. Retailers...
The brand has launched a 360-degree marketing campaign, leveraging the impact of newspapers, outdoor advertising and social media, to promote ongoing exhibition of the region’s art...
The brand followed a complete process, starting with a rough sketch of the Trishul, which was then manufactured and certified, taking a total of 25 days...
The silver jewellery brand signed on a formal agreement earlier this year with the Ministry of Culture for a project, through which it aims to innovate...
Aimed to bring the brand’s Mangalsutra Mahotsav campaign online, engage the brand’s social community and get them to share their special moments, the contest also gave...
Collaboration between the two brands proved to be an important milestone in Pune’s jewellery retail landscape, as a jewellery designer and retail jeweller working together brought...
The app is designed to help traditional jewellery brands, that primarily use offline strategies, to get acquainted with digitization and improve their discoverability The recent launch...
Be it launch of a jewellery collection inspired by the English alphabet or a touching ad film honouring teachers, jewellery brands found ways of identifying with...
Jewellery shopping picked up during Rakshabandhan, which until a few years ago was all about small-scale celebrations. It is also an indicator of the buying intent...
In a successful exercise of moment marketing, the jeweller introduced a unique collection of Chandrayaan Rakhis, celebrating the soft landing of Chandrayaan 3 on the moon...
The online contest, promoted on Instagram with the same hashtag, is part of the ‘Aabhar’ campaign through which the brand expresses gratitude to its customers on...
Innovation rules this festive season, with silver jewellery and Rakhis that are modern in design yet retain a traditional touch With brands coming up with their...
The joint venture promises to be a win-win for both, taking into account the retailer’s expertise and diverse client base as well as Farah Khan’s passion...
While acknowledging the rising influence of empowered women as role models for society, the jeweller partnered with the platform for the second time, to reinforce the...
The campaign showcases a shift in the equation between sons-in-law and parents-in-law, highlighting the aspect of mutual respect and love, more than mere rituals, during the...
The art exhibition by PNG Sons across galleries at its showrooms involves more than 40 artists and more than 100 unique artworks that reflect Indian heritage....
The offbeat campaign builds a strong community of doglovers while strengthening the bond of trust shared between the brand and its customers Dogs become the lifeline...
Gifting is popular during the festival, and in keeping with the trend in the industry, minimalist designs are in vogue With less than two weeks to...
The pure 925 silver jewellery collection commemorates the enigmatic Chalukya queen’s legacy, drawing inspiration from the iconic Virupaksha Temple in Pattadakal, Karnataka, that she commissioned. By...
More footfalls and buyers seeking more variety drove the show’s dynamics, even as prevailing gold prices upped sales of lightweight jewellery. There were mixed responses to...
The awards, heralded as the Oscars of India’s retail jewellery industry, recognised excellence in design and marketing at a gala event attended by more than 600...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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