Brand VP Shreyansh Kapoor conducts an interactive podcast session on social media to engage customers online Kanpur – Kashi Jewellers VP, Shreyansh Kapoor, a prominent figure...
Actor Wamiqa Gabbi, alongside co-stars, puts forth a poignant performance in the brief video ad as the brand plugs their new curated collection celebrating Indian festivals...
This season also highlights themed collections such as the cosmic-inspired ‘Starburst’ and ‘Nature’s Finest’, which celebrates the beauty of vertical gardens and urban parks Mumbai –...
The videos in the campaign artfully explore the state of family dynamics before a wedding Mumbai: The prominent Kolkata-based jeweller brand, P.C Chandra Jewellers, is known...
Doctor’s Day saw the brand launch their #ThankADoctor initiative through an elaborate social media campaign Mumbai: Chhaganlal Dayaljee Jewellers recently unveiled their #ThankADoctor initiative which celebrates...
Created in Marathi language by social media influencer Aditya, the local touch has struck a chord with the Maharashtrian jewellery market Pune: Influencer marketing is an...
The Vadodara-based jewellery brand continues its focus on engaging costumers through testimonials Vadodara: Campaigns are a necessary ammunition in the arsenal of digital-savvy jewellery brands today....
Orra Fine Jewellery, Kalyan Jewellers, and Indian Gem & Jewellery Creation explore omnichannel activities with men’s jewellery collections to celebrate the occasion Mumbai: Father’s Day is...
The contest’s vibrant energy and social media buzz have translated into increased footfall across ORRA’s stores, contributing to a positive sales boost MUMBAI: ORRA Fine Jewellery...
The brand instructs participants to share personal stories of gratitude on social media for a chance to win a diamond pendant Mumbai: CaratLane recently unveiled a...
Through the three-video campaign, the brand reaches out to its women customers and highlights the importance of independent decision-making when it comes to jewellery purchase Mumbai:...
The main objective of the six-month-long campaign is to remould the perspective about jewellery, as it urges people to defy traditional gender roles, be unconventional, ignite...
Sixteen young women customers of the brand, who are early achievers, talk about their respective skillsets and choose their own jewellery and entire look to go...
The brand’s intentional choice of retro songs blended well with the aesthetically shot videos of romantic interactions that stirred up an emotional note among young customers...
The ad creates a new opportunity for celebration for pet parents, a rising population in the increasingly urban Indian youth population Mumbai: Jewellery as a luxury...
An Instagram reel, which shows the influencer speak about her aspirations of owning the region’s traditional jewellery during the festive season, reached the right audience that...
The brand’s detailed social media campaign for the festival is aimed to foster a meaningful connection with customers and to understand their needs better To celebrate...
Long before it became identified as a red-letter day for sales in businesses worldwide, International Women’s Day charts its roots down to a strike. On March...
Brand welcomes customers and friends to its event, to check out new products in a relaxed and welcoming atmosphere At a pre-Mother’s Day soirée organized by...
On the occasion of World Wildlife Day, which is on March 3rd, 2023, the 18 carat house has developed a line of jewellery inspired by our...
Retailers grappling with short attention spans of potential customers begin to lay emphasis on designs that communicate a story. As markets get more competitive, designs become...
The world is back on the streets and if better sense prevails in social distancing and Covid safety precaution, grand physical events will be back on...
MUMBAI: TBZ-The Original has recently come up with a new wedding season campaign called ‘Band Baaja Aur TBZ’. As a brand with a nationwide reach, TBZ...
Jewellery, be it heirloom or 9-to-5, always relies on current trends to resonate with the corresponding audience. But Konika Jewellery from Chennai has toppled that thought...
Pratap Kamath, managing director of Abaran Timeless Jewellery, talks to Samit Bhatta, publisher, The Retail Jewellers magazine, on his Forevermark journey Samit Bhatta (SB): How has...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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