PGI India elevates T20 Cricket World Cup fan experience with ‘Man of Platinum of the Match’ contest 

The contest invites fans to predict which player will demonstrate remarkable character and earn the title for select World Cup matches. 

Mumbai: PGI India’s Men of Platinum is set to enhance the T20 Cricket World Cup season with the launch of the ‘Man of Platinum of the Match’ contest, offering prizes to cricket fans. This initiative aims to celebrate true men of character, both on and off the field, during the high-octane T20 World Cup. 

The contest builds on the excitement generated by the ‘Men of Platinum’ campaign, which features a popular six-part episodic series starring leading cricketer and brand ambassador Suryakumar Yadav. Titled “A Minute with Men of Platinum,” the series is available on Disney + Hotstar and the brand’s website. As the series gains momentum, the ‘Man of Platinum of the Match’ contest invites fans to predict which player will demonstrate remarkable character and earn the title for select World Cup matches. 

Participants with correct guesses will win exclusive prizes, including an all-expenses-paid trip to Mumbai to watch the World Cup finale alongside cricket icon Rituraj Gaikwad, as well as sports kits and signed jerseys from Suryakumar Yadav. Details and updates about the contest will be available on the ‘Men of Platinum’ website and social media handles. Fans need to correctly predict at least once during the ten designated matches to be eligible for the grand prizes. 

On social media, Men of Platinum will showcase top platinum jewellery picks that reflect a passion for cricket and a penchant for style. The collection includes sleek chains, bold wristwear, minimalist pendants, and rings, all crafted from 95% pure platinum, ideal for making a distinctive style statement. 

Sujala Martis, Consumer Marketing Director of Platinum Guild International (PGI) India, said, “Our latest campaign for Men of Platinum focuses on engaging content that reflects our brand ethos and taps into the cricket frenzy. The ‘Man of Platinum of the Match’ contest offers cricket fans a unique opportunity to appreciate the sport while celebrating the values that define our brand. We aim to create a memorable fan experience that fosters a deeper connection between fans and the game and enhances their relationship with our brand. With enticing prizes and exclusive experiences, we look forward to the excitement and enthusiasm this campaign will generate among cricket enthusiasts.” 

Retail Jeweller India News