The event aimed to spark a conversation about quality, rarity and artistry in fine jewellery, positioning the brand’s handcrafted pieces as coveted collectables. New Delhi: In...
The brand leveraged audio-visual content from the event for continued in-store promotion, marking a successful expansion strategy. Navi Mumbai: Nikita Jewels, which operates two stores in...
Kothari Jewellers’ innovative partnership with Red FM brought the brand directly to local communities in Jabalpur, blending engaging experiences with strategic marketing. Jabalpur: To connect more...
The luxury jeweller marked its expansion with a sophisticated 3,500-square-foot store, bringing curated bridal collections and personalised services to the cultural heart of Bengaluru. Bengaluru: Kalasha...
The raffle enticed customers to make purchases to earn coupons, with each coupon ensuring 21 chances to win a diamond ring through daily draws over the...
Despite a slight dip in sales volume due to rising prices, jewellers report steady purchases fuelled by festive sentiment and wedding season demand, with consumers opting...
The jeweller’s omnichannel campaign features compelling videos with MS Dhoni and S. Badrinath, whilst driving store footfall through an innovative social media competition Chennai: Chennai-based GRT...
Breaking away from traditional discounting, the brand, through its ‘Festival of Weddings’ campaign, partnered with local businesses to offer exclusive service-based coupons, creating a richer customer...
Through an innovative month-long campaign, Facets Jewellery India brought curated jewellery exhibitions directly to residential communities in Kota, combining shopping with interactive entertainment Kota: Facets Jewellery...
The 7,000-square-foot showroom showcases innovative technology and elegant design, catering to evolving consumer preferences in Mumbai’s dynamic jewellery market Mumbai: After its impressive debut in July...
The brand’s innovative nine-video series, featuring accomplished women, has garnered 30 million impressions while showcasing exclusive collections Visakhapatnam: Manoj Vaibhav Gems & Jewellers has successfully merged...
The prestigious pageant, now in its 15th year, has evolved from a Mumbai-exclusive event to encompass Pune, Nashik, and Nagpur, attracting nearly 1,750 young aspirants across...
The heritage jeweller has partnered with the women’s business organisation to showcase inclusive fashion and drive community engagement in Kanpur Kanpur: Kashi Jewellers has demonstrated the...
The Varanasi-based brand is transforming customer advocacy into powerful social media currency through an innovative video strategy Varanasi: Chetmani Ornaments & Jewellers has revamped its customer...
With its innovative daily cash prize draw offering Rs. 1 lakh to winners, the brand sees a 70 per cent surge in sales despite rising gold prices...
The campaign builds a compelling narrative around trust, loyalty, and design versatility, portraying a modern brand persona that celebrates the evolving roles of women in society...
The young jewellery brand is offering sustainable, affordable lab-grown diamonds in a prime location, aiming to target a vast untapped market of aspiring diamond owners with...
The brand’s collaboration with the Ananya Pandey-starrer showcases the strategic use of jewellery to enhance storytelling and brand visibility Mumbai: Jewellery brands often seek to connect...
The Thakurbarir Sarodutsav event drew 200-300 daily attendees from across West Bengal, showcasing a unique blend of tradition and artistry Kolkata: Celebrating its 100th year in...
Over 700 staff members and brand ambassador Archita Sahu attended the brand’s gala event, with top performers receiving awards and substantial prizes Bhubaneswar: Arundhati Jewellers recently...
The contemporary jewellery brand, originally an e-commerce venture under Indore-based DP Jewel Line, unveils ambitious plans to launch up to six outlets in Mumbai over the...
The brand’s new Instagram initiative complements its existing handle, celebrating client relationships and personal stories associated with their prized Zaveri Bros pieces Coimbatore: In a move...
The brand’s latest campaign artfully showcases women’s journeys, celebrating Bengali traditions while subtly promoting its jewellery Kolkata: Women’s empowerment, though widely discussed, remains a subject with...
The brand now offers a curated selection of around 23 designs priced between Rs. 1,000 and Rs. 2,000 on the quick-commerce platform, allowing customers in Delhi...
The nearly 2,500 sq. ft. store’s interior has been thoughtfully designed to reflect the brand’s identity while offering an inviting atmosphere Mumbai: Waman Hari Pethe Jewellers...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each of the ambassadors, who are shown...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence of Durga Puja and features three...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the buyers treating this as their main...
For the jewellery brand, this activity acts as a branding and customer engagement exercise which it leverages to promote itself. In a span of one month,...
GJS2024’s schedule aligns perfectly with the upcoming festive and wedding seasons, providing retailers with an ideal platform to showcase their latest collections and capitalise on peak...
The brand also brought on board actor Rukmini, a well-known figure in the South Indian film industry, particularly popular in Karnataka, to be the face of...
By partnering with Swayam Talks, PNG Sons can subtly reinforce its message while benefiting from the platform’s widespread recognition in the Marathi community Pune: Always...
The brand is focusing on traditional jewellery such as Wakh Nakh pendants while also catering to trendy designs for millennial customers Kolhapur: After a month of...
Transitioning into a private limited company, Muthoot Aurum presents a 99.99 purity buillion range including bars and coins between 0.5 – 50 gms Mumbai: Muthoot Aurum,...
Some jewellery brands are moving towards rakhis that can be used on pendants or be worn as bracelets, while some others have observed gemstones and colourful...
The brand has highlighted the collection with a lifestyle campaign involving photoshoots and has also roped in calisthenics coach and content creator Rohan Singh to be...
The session showcased the importance of AI prompts, assures CAD-to-Image conversions with appropriate prompts Mumbai: At the IIJS Premier 2024 on August 9, Hardik Prajapati, Founder...
By eliminating traditional metal settings, this technology offers unparalleled brilliance and durability, ensuring a vivid display of diamonds. With high expectations and strategic plans, Diamond Dreams...
While the brands introduced offers and promotions to draw more customers to store and boost online sales, they kept track of the regions where the offers...
According to the jeweller, partnerships with local schools or community organisations could be an effective way to promote the brand through word-of-mouth within those networks. By...
The 3000 sq ft retail store aims to especially cater to the brand’s target audience in India which comprises women between the age group of 20-50...
This pivotal event in the Indian jewellery calendar showcased 375 stunning pieces vying for nominations across 20 categories. Mumbai: Held at the elegant Grand Salon of...
The brand continues its tribute to art and culture with this collaboration facilitating regional music concerts since 15 years Mumbai: For one to be a connoisseur...
Through this exclusive event, which saw a total turnout of 60 members, the brand aimed to highlight the connection between style, lifestyle, and spirituality Chennai: NAC...
Being a pan-India quizzing event, promotions for the event were also held online for better reach across Instagram, where the collaboration between the jeweller and quizzing...
The brand launched at the retail partner’s store with its signature Miraas collection, which takes inspiration from ornate motifs found in Turkish art and design Surat:...
The events attracted entries from various parts of the North-East, while also witnessing an elite audience formed by the top echelon of the regional entertainment industry ...
This event provided an enjoyable experience for the 50 participants present, featuring interactive games testing their knowledge of jewellery, a showroom tour and jewellery try-outs Mannagudda:...
This programme promoted well-being and appreciation for the hard work and dedication of the women in the organisation Dindigul: As a women-centric brand aiming to enhance...
The campaign and its promotion involved a video podcast where six of the women spoke in detail about their journey, challenges and what drove them ahead ...
Jewellers opine that the Budget will not only offer relief to consumers but will also boost gold demand in the country and create jobs for artisans Mumbai:...
The brand also cited the uniqueness of the content, criteria and the format of this Marathi-language show is what inspired the brand to sponsor this event,...
Noting a high demand for silver articles across Tier I, Tier 2 and Tier 3 cities, the duo decided to launch the silver brand, which has...
Silver coins, offers on making charge, and attractive propositions on hallmarked gold jewellery combines to create a level-playing field for buyers on this auspicious occasion across...
The brand reported that the jewellery collection received positive feedback and appreciation from the attendees who relished Akina’s ambience Mumbai: Brands and businesses often prioritize creating...
Within this campaign, combinations of various product categories of the brand are mixed and matched, duly promoted by influencers to strike a chord with the audience ...
As a platinum sponsor of the event, the jeweller offered some insights into the recruitment opportunities in jewellery retail Kanpur: As part of a collaboration with...
During its anniversary celebration, the jewellery brand offered exclusive promotions on their products, strategically timed during the monsoon season when certain parts of the country experience...
The fine jewellery pieces curated by Harsahaimal Shiamlal Jewellers for The Luxo Show in Kanpur have garnered significant interest from attendees Lucknow: The rich cultural...
The extensive ad campaign features young women against a 1960’s backdrop, highlighting their confidence through their choice in diamond jewellery Ahmedabad: Lab-grown diamonds and jewellery have...
With the event being hosted at a hotel in the same city, Manik Chand & Sons Jewellers aimed to bring their customers’ attention to the Silchar...
This collaboration between the brand and designer Esha Sethi Thirani enabled both to display their collections, creating a foundation for the expectations in the next season ...
As a regional and traditional jewellery house, the brand’s collaboration with Super 30+ Awards felicitated 53 women from Gwalior across 10 categories Gwalior: Inclusive brands...
The jewellery brand and their couture brand M. R. Kothari generated a total of 500 exclusive coupons, distributing them among participants from both the men’s and...
The brand achieved significant increase in customer feedbacks, improvement in overall performance, and reduction in leaves of absence because of this monthly evaluation system Jamshedpur:...
As part of the celebrations, the jeweller hosted a fashion show, wherein the clients took to the ramp bedecked in its creations Pune: Jewellery retail businesses...
About 35-40 employees and top performers were rewarded with cash prizes and accolades in the presence of members of the organisation, boosting their morale and appreciating...
Embracing a spirit of community engagement, Anmol Jewellers orchestrated a heartwarming event for Varista Old Age Centre inside their store Mumbai: Putting an interesting spin to...
The brand also released an ad campaign with Sinha on the day of Akshaya Tritiya and saw a huge uptick in active transactions on the app...
This campaign, renewed each year continues to build the story of the empowered woman of today, witnesses 100% increase in inquiries Mumbai: Showcasing a new jewellery...
To celebrate the 25th anniversary campaign across Mumbai, Ahmedabad, the brand has also organised an in-store preview of its limited edition high-jewellery collection, while hosting a...
The campaign creates an aura around the collection, bringing to life the story of each design and transporting the onlooker to the fictional world that inspires...
The occasion is gaining prominence in the marketing calendar of jewellers as the industry starts to benefit from the growing tradition of expressing love and appreciation...
A total of 35 participants won prizes as the contest aimed to gain traction at the Bhawanipatna flagship store Bhubaneswar: As part of a gratitude campaign,...
With actor and diva Sameera Reddy and her mother-in-law Manjri Varde in the reel, the brand has ensured that the celebration of this occasion does not...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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