The brand plans to leverage its association with the Lucknow Blazers franchise as a platform to create meaningful consumer touchpoints...
The brand is giving women artistes creative control while making jewellery part of their individual artistic worlds Kochi: Amaera Signature...
The 21st edition of the awards reflected the strength of design talent across India, bringing the industry together around the...
Contestants are required to post a selfie at the ‘Onam Selfie Booth’ at any Jos Alukkas store, wearing the brand’s...
The series allows customers to understand the procedure online and then experience the same process when they visit a store,...
For the contest, the brand is using a 100-point evaluation framework to assess creators beyond follower count, focusing on audience...
The event allowed the brand to engage visitors through their individual interests and introduce jewellery suited to each one’s aspirations...
It’s no secret that women love gold. What women love equally, are gifts and prizes. The two beautifully merge at...
The campaign targets wedding day and bridal special occasions at one shot.
It brought to the fore the bond shared between women in different relationships. Two sisters, two friends, mother-in-law and daughter-in-law...
The industry has hit the season it looks forward to every year—the festive and wedding ones. However, a few months’...
The online event by DP Jewellers received close to 28000 entries from ladies across India as well as Indians living...
During the contest which ran from 3-14 November, the customers buying groceries from the supermarket got an assured gold and...
A crop of jewellers explores the potential of annual category-specific mahotsavs, aka jewellery festivals, offering unlimited choices, gala deals and festive moods- for increasing sales, testing...
In anticipation of the intercalated Adhik Maas, the brand has also launched the ‘Nath Bandhi Chandi’ campaign Prominent jewellery retail brand PNG Jewellers has launched the...
Amit Modak, CEO of P.N. Gadgil & Sons (PNG Sons), reveals what sparked the new idea of venturing into the bullion trade, leveraging the legacy of...
Spread across 2600 sq. ft, the store is the brand’s 62nd in the country In its endeavour to expand in towns of West Bengal, legacy jeweller P. C....
Senco Gold raised Rs 405-crore from primary markets, which was overall subscribed 77.25 times during the three-day bidding process Shares of Senco Gold made a strong...
Dev Shetty, Founder and CEO, FURA, on the rise of Mozambique as the legendary source of rubies, missed opportunities to profit from colour gemstones, why the...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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