At a trade evening hosted in Guwahati, De Beers unveiled its first detailed blueprint for retailers interested in entering the...
The brand aims to give people a reason to remember the brand and relate to it, beyond just a purchase...
The platform made space for informal interaction, where hierarchies dissolved and conversations extended beyond the showroom floor Jabalpur: Kothari Jewellers...
Held at the brand’s Panvel showroom, the event had around 30 participants, who took part in a ramp walk and...
The initiative highlights how genuine solutions to customer concerns can build high engagement and reinforce confidence in a brand Jamshedpur:...
The brand demonstrated how culturally relevant, family-focused activations can function as scalable acquisition funnels, increasing engagement time and strengthening brand...
By reframing bridal pieces as jewellery that can be worn for any occasion, the brand is creating new entry points...
It’s no secret that women love gold. What women love equally, are gifts and prizes. The two beautifully merge at...
The campaign targets wedding day and bridal special occasions at one shot.
It brought to the fore the bond shared between women in different relationships. Two sisters, two friends, mother-in-law and daughter-in-law...
The industry has hit the season it looks forward to every year—the festive and wedding ones. However, a few months’...
The online event by DP Jewellers received close to 28000 entries from ladies across India as well as Indians living...
During the contest which ran from 3-14 November, the customers buying groceries from the supermarket got an assured gold and...
Dilip Sonigara, Owner, Dilip Sonigara Jewellers, Pune A customer came to us for the first time. He wanted to buy temple jewellery and hadn’t found anything...
Sumit, Chetmani Ornaments Pvt Ltd, Varanasi We have five stores in Varansai and we deal mostly in gold and diamond jewellery. However our specialty is Banarasi...
Dinesh Kalwani, Manager, CMR Jewellers, Hyderabad A few years ago a client bought a lot of jewellery. It was worth a few lakhs. Unfortunately, there was...
Nilesh Shah, Owner, Shah Jethalal Jadavji Jewellers, Raipur This time on Dhanteras, I had an interesting experience. An elderly gentleman, in his 60s, walked into our...
K Krishnamoorthy, Owner, New Sri Vasavi & Co. Jewellers, Coimbatore Some customers continue over generations. We have one client whose grandfather first came to our showroom...
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The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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