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Guests wear Ekaraa's new Padel Bracelets during an in-store pilates session at the brand's Mumbai atelier. Guests wear Ekaraa's new Padel Bracelets during an in-store pilates session at the brand's Mumbai atelier.
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Ekaraa roots for wellness with in-store pilates session to showcase its new Padel Bracelet line

By transforming its showroom into a space for wellness and community engagement, the brand sought to encourage authentic interactions Mumbai:...

De Beers hosted a natural diamond trade evening in Guwahati, bringing together the city's independent jewellery retailers, regional trade bodies and manufacturers for a day of conversation on the future of the natural diamond business in the Northeast De Beers hosted a natural diamond trade evening in Guwahati, bringing together the city's independent jewellery retailers, regional trade bodies and manufacturers for a day of conversation on the future of the natural diamond business in the Northeast
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De Beers’ INDRA program promises a real-margin opportunity to Jewellers in Guwahati

At a trade evening hosted in Guwahati, De Beers unveiled its first detailed blueprint for retailers interested in entering the...

The World Gold Council (WGC) hosted the third edition of its India Gold Dialogue at The Park, Kolkata, with The Retail Jeweller as the event's Trade Marketing Partner, bringing together retailers, manufacturers, regional representatives of GJEPC, GJC, IBJA, NSE, and other apex bodies The World Gold Council (WGC) hosted the third edition of its India Gold Dialogue at The Park, Kolkata, with The Retail Jeweller as the event's Trade Marketing Partner, bringing together retailers, manufacturers, regional representatives of GJEPC, GJC, IBJA, NSE, and other apex bodies
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WGC’s India Gold Dialogue in Kolkata charts a growth roadmap, discussing premiumization, new consumer occasions, retailer opportunities

The platform translated the World Gold Council’s global research and market intelligence into actionable strategy for the trade, and decoded...

Tapping into the sentiment that the pre-wedding journey is as important as the wedding itself, Aisshpra Gems and Jewels brought together brides-to-be and soon to be married couples in Lucknow through an in-store ‘To-Be Brides’ photoshoot campaign Tapping into the sentiment that the pre-wedding journey is as important as the wedding itself, Aisshpra Gems and Jewels brought together brides-to-be and soon to be married couples in Lucknow through an in-store ‘To-Be Brides’ photoshoot campaign
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Aisshpra Gems and Jewels nudges brides to buy jewellery with in-store photoshoot campaign

According to the brand, around 30-40% of participants made purchases or enrolled in schemes, indicating conversion from engagement to sale...

Participants featured in Lakza Gold & Diamonds' Celebrating Every Beauty campaign promoting inclusivity in jewellery. Participants featured in Lakza Gold & Diamonds' Celebrating Every Beauty campaign promoting inclusivity in jewellery.
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Lakza Gold & Diamonds champions inclusive brand view with ‘Celebrating Every Beauty’ campaign

For far too long, beauty has been measured, compared, corrected, and confined to impossible standards, and the brand’s aim is...

Lala Jugal Kishore Jewellers is taking a slightly different approach to how it presents its collections with its new content series, ‘Untold: The Jewellery With a Secret’. Lala Jugal Kishore Jewellers is taking a slightly different approach to how it presents its collections with its new content series, ‘Untold: The Jewellery With a Secret’.
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Lala Jugal Kishore Jewellers attaches deeper meaning to products with story-telling series

The brand aims to give people a reason to remember the brand and relate to it, beyond just a purchase...

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Kothari Jewellers fosters trade unity and team spirit through Sarafa Premier League

The platform made space for informal interaction, where hierarchies dissolved and conversations extended beyond the showroom floor Jabalpur: Kothari Jewellers...

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