Online Jewellery Brands Which Have Raised Funds in Last one Year

Miscaro Jewellery- 2.5 million

Established in September 2018, Miscaro Jewellery is a new, contemporary fine diamond jewellery brand in the online jewellery market. Targeting the working women, the brand offers delicate, unique and sophisticated designs which women can easily use for daily and office wear. Understanding the importance of staying connected with the customers, the brand has also marked a strong presence on Instagram with over 40,000 followers. The company has successfully raised an investment of INR 2.5 million to take their online jewellery business to the new heights.

Talking about the investment, Ravindra Malviya, Founder and CEO, Miscaro Jewellery said, “The investment is timely. The investment will help us accelerate our growth and provide better solutions to the target audience. Our company has innovative ideas and endeavour to take online diamond jewellery business to the next level.

Melorra- $12 million  

Melorra, India’s fastest growing fine jewellery brand that’s making gold trendy for everyday wear, has raised $12 million funding from VC Lightbox, BlackSoil Capital and family offices of some of India’s biggest business houses. These include Ravi Sheth, Great Eastern Shipping Company; the Burmans of Dabur; Rainmaker Ventures and the Jeejeebhoy family office. DPNC Advisors, the financial advisory arm of Dewan P N Chopra & Co. advised Melorra on raising capital from the Burman Family Office.

Melorra has been a disruptor in the daily-wear gold jewellery market ever since it started operations in 2016 and has created a new concept of trendy and lightweight – fine jewelery. Melorra’s designs reflect the global runway trends of Milan, New York, Paris and London, in sync with the fashion seasons — Spring Summer and Autumn Winter.

Sukkhi.com- $7 million

Sukkhi.com, which operates online fashion jewellery start-up under the brand “Sukkhi” had raised $7 million from Carpediem Capital & Duane Park in the month of October last year. The start-up will deploy the fund to kick-start its omnichannel brands.
Founded by Bhavesh Navlakha Sukkhi Online Private Ltd in 2012; the company makes trendy fashion jewellery at competitive prices. Sukkhi claims to be one of the largest multi-category fashion jewellery brands in India catering both men and women. The company was started off as an online-only brand and has widened its reach to 27 different marketplaces, including two international ones. The company launched its own website Sukkhi.com in October 2016.

JewelMaze- $4million

JewelMaze, an online Fast Fashion Jewelry marketplace  raised USD 4 MN from Brand Capital, the strategic investment arm of Bennett Coleman and Co. Ltd in the month of August this year. The business has grown for the past 2 years and the fund infusion will propel rapid expansion and widen their product base.

Speaking on the development, Ritesh Barbhaya, CEO, JewelMaze said, “The funding is the result of the brand’s focus on delivering quality products and building an online community with a robust ecosystem committed to delight the customer. We are very pleased to have Brand Capital as an investor which in turn provides us access to the BCCL platform enabling us to reach a wider audience.” 

The brand has successfully executed more than 2 lakh orders and continues to build a vibrant community of customers. JewelMaze houses an array of quality products with latest designs at affordable prices and is transforming into India’s fashion jewelry shopping destination.

Courtesy: INDIANRETAILER