The service is aimed at lightweight, daily-wear and gifting-led jewellery, with the brand using a hybrid logistics model and select...
The ‘Signature Bracelet Project’ gives the brand an opportunity to engage with existing and potential customers, understand their preferences and...
The jeweller’s lucky draw campaign offers customers purchase-linked rewards by way of household appliances every month, along with a Bajaj...
The jewellery brand used the campaign to strengthen relevance in the festive season, deepen consumer engagement and connect cultural storytelling...
The retailer could participate in a wider conversation around women and achievement while allowing its jewellery to remain part of...
Sourav Prasad, Executive Director, Prasad Jewellers, said the campaign was created to challenge familiar jewellery advertising formats leaning on the...
At ‘The Retail Jeweller Business Reset’, the conversation was around how effectively Kolkata’s heritage can be translated into the language...
It’s no secret that women love gold. What women love equally, are gifts and prizes. The two beautifully merge at...
The campaign targets wedding day and bridal special occasions at one shot.
It brought to the fore the bond shared between women in different relationships. Two sisters, two friends, mother-in-law and daughter-in-law...
The industry has hit the season it looks forward to every year—the festive and wedding ones. However, a few months’...
The online event by DP Jewellers received close to 28000 entries from ladies across India as well as Indians living...
During the contest which ran from 3-14 November, the customers buying groceries from the supermarket got an assured gold and...
Under the campaign titled ‘Pearl-fectly Silver’, the brand has used its pearl collection to recreate iconiclooks through visual narratives and digital story-telling Bengaluru: GIVA has launched...
The messaging aligns with the youth’s demand for authenticity and individuality, while staying rooted in the emotional and enduring value of gold Mumbai: The World Gold...
The brand works across gold, silver and diamonds, leaning towards structured pieces with forms that are clean, at times sculptural Bengaluru: New jewellery brand Krizza recently...
Some of India’s leading gold retailers like Senco Gold & Diamonds, PN Gadgil Jewellers, Kalamandir Jewellers and Waman Hari Pethe Jewellers are IAGES-accredited Mumbai: The Indian...
The seven-episode series is expected to support awareness, improve brand recall and link customers to verified stores across Abharan Jewellers’ operating regions Udupi: Abharan Jewellers has...
With clients walking the ramp in jewellery by Khwaahish, the event turned into a shared platform between the brand and its customers Chennai: Khwaahish Diamonds recently...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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