GIVA expands retail presence with new store in Kolkata 

In a bid to stay ahead of market trends, GIVA is also expanding its portfolio this year to include gold and lab-grown diamonds (LGDs) 

Kolkata: GIVA, one of India’s leading D2C fine jewellery brands, celebrated the grand opening of its most recent retail store on Park Street, Kolkata. The successful jewellery brand, known for its unique blend of classic and modern styles, continues to expand its footprint in eastern India. 

The opening ceremony was graced by celebrity guests Nusrat Jahan and Yash Dasgupta, alongside GIVA Co-Founder Nikita Prasad. Their presence highlighted this milestone’s significance for GIVA, which now boasts seven stores in the region. 

Ishendra Agarwal, Founder of GIVA stated, “In five short years, we’ve served over two million happy customers and are thrilled to announce the expansion of our stores to Kolkata, the City of Joy! We’re especially excited to bring our products to a city known for its vibrant culture and love of fashion. We can’t wait to add joy to the lives of our customers here.” 

GIVA’s new store offers a wide range of jewellery, including bracelets, rings, necklaces, pendants, and earrings for women, men, and kids. Renowned for its authenticity, minimalistic designs, affordability, and elegance, GIVA aims to cater to all occasions and preferences. 

In a bid to stay ahead of market trends, GIVA is expanding its portfolio this year to include gold and lab-grown diamonds (LGDs). By introducing these new materials, GIVA aims to cater to a broader audience and offer more variety in its product range. The inclusion of gold is expected to appeal to traditional jewellery enthusiasts, while lab-grown diamonds have been introduced to attract customers seeking sustainable and contemporary options. 

This strategic move is designed to meet the growing customer demand for trendy and fashionable jewellery, further solidifying GIVA’s position as a leading player in the jewellery industry. By diversifying its offerings, GIVA ensures it remains relevant and responsive to evolving consumer preferences. 

The opening of the Park Street store is a testament to GIVA’s commitment to growth and customer satisfaction, as it continues to make its mark in the jewellery market across India. 

Retail Jeweller India News