CMR Group launches its silver jewellery sub-brand ‘Padmam’ in Kakinada 

Following its successful launch in the city, Padmam has set its ambition to expand its presence to Vizag, Eluru, and other southern cities 

Kakinada — The silver jewellery landscape witnesses the entry of another stakeholder as Padmam makes its debut. Launched by the renowned CMR Group at its shopping mall in Kakinada, Padmam aims to introduce a fresh perspective to the world of fine jewellery 

The brand focuses on gold-plated and gold-plated silver jewellery, catering to women who desire the opulence of gold. With gold prices continuing to climb, the appeal of silver and gold-plated silver jewellery has never been stronger, presenting a perfect balance of affordability, sophistication, and versatility. 

Padmam stands out by combining the classic charm of 92.5 sterling silver with the allure of gold-plated designs. Its collections are designed for the modern, discerning individual, offering a range of pieces suitable for various occasions, from weddings to professional settings.  

As gold prices rise, Padmam offers a refreshing alternative, showcasing the beauty and versatility of silver. Following its successful launch in Kakinada, Padmam plans to expand its presence to Vizag, Eluru, and other cities, striving to introduce its unique blend of tradition and modernity to a wider audience. With ambitions to become a household name across the region, Padmam is poised to make a significant impact on the silver jewellery market. 

Each creation, whether it’s an elaborate haaram or a delicate chain with a pendant, showcases meticulous craftsmanship and an understanding of the wearer’s desires. Padmam’s pieces, including rings, earrings, and bracelets, are crafted to be both beautiful and versatile, enhancing special moments and everyday occasions alike. 

Retail Jeweller India News