Boost Sales
Priceless Advice Brings the Moolah
Swaran Singh, owner, S P Jewellers, Ludhiana
I can never forget this customer who came to me when I was just a simple kaarigar. He advised me to make trendy jewellery that can be worn by the young people. At that time, people preferred heavy jewellery so going for trendy, light-weight stuff was a risk. But I took up the challenge and started making light-weight antique kundan jewellery. Gradually, it started getting accepted and today, it’s become a rage. A 250 gm set is now made in 175 gm. The size remains big but it is light-weight. People have loved our jewellery and I owe it to this gentleman who rightly advised me. Today, he is my friend, philosopher and guide, and not just a customer.
Indriya enters South India with launch of its first store in Hyderabad
With ‘Uncut Conversations’, Zaveri Bros Diamonds & Gold seeks to build deep, meaningful customer relationships
Thangals Jewellery celebrates International Women’s Day by recognizing employees at its all-women showroom in Dubai
Kirthi Diamonds’ new capsule collection is influenced by iconic characters and elements from Harry Potter films
India has overtaken China to become second largest diamond market: De Beers CEO Al Cook
US-based private equity firm Advent International to acquire Orra Fine Jewellery, say media reports
Eminent jeweller Viren Bhagat sets up first global boutique in London’s Mayfair
Limelight Lab Grown Diamonds secures $ 11 million in funding to fuel its retail growth
Wide Angle1 month agoIndia has overtaken China to become second largest diamond market: De Beers CEO Al Cook
- Daily News1 month ago
US-based private equity firm Advent International to acquire Orra Fine Jewellery, say media reports
- Wide Angle1 month ago
Eminent jeweller Viren Bhagat sets up first global boutique in London’s Mayfair
- Daily News1 month ago
Limelight Lab Grown Diamonds secures $ 11 million in funding to fuel its retail growth
