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Saashri Jewellers ropes in actor Samantha Ruth Prabhu for grand opening of new store in Sydney

The brand will live-stream the event from Sydney’s Parramatta Square for fans of Prabhu and its loyal customers, and provide an exclusive store tour, interactions with the actor, and a first look at its latest collections

Sydney: As Visakhapatnam-based Saashri Jewellers prepares for the grand launch of its newest store at Sydney’s Parramatta Square on March 23, 2025, the brand has roped in actor Samantha Ruth Prabhu to be the guest of honour at the event.

The actor will make a special appearance at the store during the launch event. The brand announced the launch with a special video featuring Prabhu, where she shared her excitement about attending it and invited fans to join the celebration.

The brand is also setting up a live-stream for fans of Prabhu and its loyal customers to witness the event at Parramatta Square. The live event will feature an exclusive store tour, interactions with the actor and a first look at the brand’s latest collections. Attendees will also have the opportunity to receive special giveaways and promotions throughout the day.

The brand has been building up excitement for over a year around the launch of its Sydney store. It has been engaging customers through exclusive previews, social media campaigns and strategic collaborations on Instagram. To introduce the brand’s signature designs to the Australian diaspora, the brand organized a pre-launch showcase at Pro Regal Pavilion, Went worth ville in Australia, where select guests were given an exclusive first look at its latest collections.

Based in Visakhapatnam, Saashri Jewellers was founded by the husband-wife duo of Anil Kumar and Salva Fatima. It operates its flagship store in Visakhapatnam and will launch its second store in Sydney.

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