Kuldip Sons Jewellers celebrates 20th brand anniversary at Jamshedpur showroom

The brand invited its VIP customers and conducted an exhibition showcasing their journey, growth, and development as a brand catering to local customer tastes and preferences over the last two decades

Jamshedpur: Jamshedpur-based Kuldip Sons Jewellers recently celebrated their 20th anniversary as a legacy regional brand. To mark the milestone, the brand hosted a small celebration.

The brand invited its VIP customers and conducted an exhibition showcasing its journey, growth, and development as a brand catering to local customer tastes and preferences over the last two decades. They also held an in-store jewellery showcase.

Kuldip Sons Jewellers also engaged with their long-time patrons and invited them to become part of the celebration by offering special discounts and offers such as 25% off on their gold making charges and Rs 8000 off on every carat of diamond jewellery purchased. The special celebration for their 20th anniversary will be there from December 1-20, 2023.

The brand took it a step forward by offering clients, who celebrate their wedding anniversaries in December, an additional 5% discount on purchases. The brand can capitalize on this extended festive season, while customers purchase bespoke ornaments for their loved ones. Providing a personalized experience for walk-in customers and gifting them sweets and bouquets helped involve the local community, raise awareness about brand activity and organically-amplified reach through both word-of-mouth publicity and social media.

In the lead-up to the anniversary celebrations, Kuldip Sons Jewellers also hosted a few events for its customers such as the ‘Sona Jeeto’ offer and a special engagement ring ceremony for its customers.

Retail Jeweller India News