Kavedia Jewellers pays tribute to teachers by sponsoring cultural event to felicitate them in Pune

The brand benefited from connecting with people who see gold as a wise investment, aligning with its philosophy of treating gold jewellery as an asset

Pune: Kavedia Jewellers recently associated with a cultural event to celebrate and honour the vital contribution of teachers to society. Organized by Janata Shikshan Sanstha, an educational institution, the event saw participation from various schools and colleges across Pune, and gave Kavedia Jewellers an opportunity to engage with the teaching community and promote its brand.

The jeweller benefited from connecting with people from all walks of life, many of whom see gold as a wise investment rather than a mere expenditure, aligning with the brand’s philosophy of treating gold jewellery as an asset.“We believe in the importance of giving back to the community, and this event was a great way for us to connect with people from all walks of life,” said Ravi Kavedia, Director of Kavedia Jewellers. “Many teachers from different districts attended, and several visitors from outside came to know about our brand. We showcased our jewellery on the screen, evoking interest among the attendees. We garnered a positive response and built a connect with potential customers.”

As the main sponsor, Kavedia Jewellers supported the event’s execution while ensuring the brand’s presence was visible across Pune. “We utilized outdoor hoardings, print advertisements and social media to promote the association. Our primary goal was to reach as many people as possible and increase brand visibility. The event was a success,” declared Kavedia.

Retired teachers were also felicitated at the event, which included a cultural programme woven around the rich traditions of Maharashtra. “Teachers provide honest feedback, and we value their opinions greatly. It helps us better serve our customers,” Kavedia said.

Meanwhile, Ravi Kedia appeared in the first episode of ‘The Golden Talk’, a podcast by Kavedia Jewellers, in which he shared with listeners insights into the jewellery industry, the importance of gold and the brand’s journey. He discussed how gold should be viewed as an investment, highlighting its steady growth rate of 20-22% in recent years. “Gold is not just a luxury; it should be part of everyone’s financial planning, similar to SIPs,” he stated. The podcast aims to educate listeners about the value of gold, the challenges faced by retailers and the need to understand the dynamics of the jewellery industry.

Kavedia Jewellers began its journey in 1997 and operates a single store in the Old Sangvi locality of Pune.

Written by Achal Chaubey

Retail Jeweller India Exclusive