In 2019, just a year before the pandemic, I introduced a new and unheard of policy in my city. I...
Deepak Tulsian, e-commerce consultant and founder of mywisdomlane.com, says a fundamental shift in mindset, skillset and ability to leverage technology will allow traditional jewellers to tap...
Suraj Shantakumar, Director, Business Strategy, Kirtilal Kalidas Jewellery Pvt. Ltd With gold prices on the ascendant, we were faced with the challenge of selling jewellery to...
Amidst gold prices rising, Suraj Shantakumar, Director, Business Strategy, Kirtilal Kalidas Jewellery innovated Techno jewellery that gave endless options to a customer on a single purchase,...
Siddhanth AVR, Director, AVR Swarnamahal Jewellers, talk about how the jewellery industry continues to embrace AI and is poised to enhance customer satisfaction, reduce costs, and...
Modern living has its own demands. And women are adpating as per this living and also adding their own uniqueness to it. This lifestyle includes wearing...
Consumer behaviour has seen a drastic change post-Covid. Before the pandemic, many customers used to visit the showrooms once every month or two months. They used...
Dehradun has become a semi-cosmopolitan city. The taste and preferences of the customers are also changing over the last several years. Over the last 4-5 years,...
In 2019, just a year before the pandemic, I introduced a new and unheard of policy in my city. I introduced a 100% buyback guarantee offer...
Since the Covid-19 pandemic began, the gold prices have gone up by almost 30%. As price rose, majority of the manufacturers and other stakeholders from the...
The discount war is bringing retailers down to their knees. Worsening the already prevalent discount precedent is the demand for discount on metal price. I strongly...
Customer loyalty, the trump card for standalone jewellers, has gone forever with the advent of the millennial customer. This generation is more interested in making their...
If there is one thing that we see rampantly happening during the festive season, it is retailers across the country fighting it out in a race...
During Covid, we saw a lot of reverse migration, where people and families moved back to their native city because of the work-from-home arrangement, says Nanda.
In our endeavour to become self-reliant, we felt that it is important to make Banaras the trading hub of the region as it will open the...
With limited availability of exquisite designs comes a better brand recall for those who take this route to market as consumers across all age-groups want to...
Shivansh also decided to give them an assurance card on every gold purchase, which will have details such as the jewellery weight and making charges, and...
If we look back at the reasons behind the change in consumer behaviour, we will find only ourselves at fault. We have given consumers the leeway...
Customer loyalty, the trump card for standalone jewellers, has gone forever with the advent of the millennial customer. This generation is more interested in making their...
Banaras has a rich culture of jewellery and even the groom like to wear jadau and navratan jewellery. In Banaras we are doing 100% handcrafted gulabi...
Where do Tier-1 and Tier 2 face their biggest issues? It is the discount schemes that prop up on making charges of gold jewellery. Nowadays, I...
By MANOJ CHAKRABORTY The discount war is bringing retailers down to their knees. Worsening the already prevalent discount precedent is the demand for discount on metal...
In an exclusive conversation with The Retail Jeweller, Nisha Choksey, Chief jewellery designer, Shobha Shringar Jewellers speaks about the current market scenario in the industry Thanks...
AGRA: Covid brought in a lot of changes in the way we normally operate. The need for fresh ideas to operate became irreversible during the lockdown,...
We work with some of the best vendors in our region who gives us new designs every 2-3 days. Our customers know that our designs change...
Indranil Roy Choudhary Owner, MP Jewellers, Kolkata The Indian gems and jewellery market has always seen a good demand and subsequently, good growth. However, the last...
For an industry that is huge and an important player in the country’s Gross Domestic Product (GDP), there is not enough being done to promote it....
If you can’t sell it in Dubai, you won’t be able to sell it anywhere. This popular axiom that everybody in trade circles comes across captures...
“There is no such thing as a new idea. It is impossible. We simply take a lot of old ideas and put them into a sort...