The programme aims to introduce gold customers to the value of diamond jewellery, offering a seamless exchange process to reshape perceptions of diamonds as an investment...
Jewellery, like any other product, depends on buyer-seller communication. Over time, brands fine-tune their positioning and promotional tricks to cater to the younger audience. While that...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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