The brand is not just about high fashion, but has taken a stand to contribute to a global cause – preserving endangered rhinos in Africa and...
C Krishniah Chetty Group of Jewellers has been synonymous with building a distinct identity through its product offerings. Time and again, the brand has explored facets...
A brilliant design typically consists of a unique thought process. The element of surprise arises when a brand comes up with contrasts as breathtaking as Tahitian...
Every brand is devising interesting ways to catch buyers’ attention ahead of Akshay Tritiya. C Krishniah Chetty Jewellers is tapping into its year of foundation to...
The campaign has received a major upgrade now with the public joining forces with the brand to encourage women to take care of their hygiene.
Creating an umbrella of healthcare and safety not only for the staff but also for buyers walking in, CKC’s initiative will ensure that all its employees...
Age-old values and customs don’t interest Gen Z. There is always a clash in ideas and worldview. While the older generation sets store in saving money...
Bengaluru’s 150-year old jewellery brand, C Krishniah Chetty Group of Jewellers has taken a definitive step to stop offering cultured pearls which are suspected to originate from China,...
When life gives you lemons, making lemonade is the only great idea. This is precisely what jewellery retailers seem to doing as they embrace technology to...
This year on Akshaya Tritiya jewellery sales was nothing as compared to previous years. But it can be safely said that Akshaya Tritiya has delivered more...
Covid-19 has ensured that companies innovate in the times of social distancing. To this end, 150-year C Krishniah Chetty Group of Jewellers has unveiled the concept...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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