Rokde Jewellers launches ‘Celebrations of Jewellery’ campaign, urging customers to buy gold during Guru Pushya Yoga

With this initiative, Rokde Jewellers has created a special opportunity for jewellery purchase, other than the big occasions like Dussehra or Diwali during the festive season

Nagpur: Rokde Jewellers of Nagpur has launched a new campaign called ‘Celebrations of Jewellery’, encouraging customers to buy gold jewellery during the upcoming Guru Pushya Yoga, said to be highly auspicious and rewarding for purchase of gold or making long-term investments. This year, the second Guru Pushya Yoga will be celebrated from the morning of October 24 (Thursday) to the morning of October 25 (Friday).

Notably, Guru Pushya Yoga, also known as Gurupushyamrut Yoga, is considered highly auspicious in Hindu astrology. It occurs when the Pushya Nakshatra aligns with a Thursday, and is believed to enhance the growth and prosperity of gold and precious jewels. Therefore, people consider purchasing gold or investing in valuable assets during this period.

Rokde Jewellers has always taken special note of this occasion, and heightened its approach to customers to encourage gold purchase. Under its latest Guru Pushya Yoga initiative, customers can win a variety of attractive gifts including cars, two-wheelers, iPhones, double-door refrigerators, washing machines, and more with every purchase of Rs 25,000. This offer will be valid up to January 12, 2025. With this initiative Rokde Jewellers has created a special opportunity for jewellery purchase, other than the big occasions like Dussehra or Diwali during the festive season.

According to the jeweller, the first week of this promotion which began on October 14, has seen a successful run, with the weekly lucky draw announcing the names of 10 winners.

As part of the promotion, Rokde Jewellers is offering a special jewellery collection – inspired by nature and India’s rich cultural heritage – through its Nagpur and Bhandara branches. The Rokde Jewellers team has attempted to create one-of-a-kind pieces by combining gold, diamonds and other precious stones, with both heavy and lightweight options for traditional and modern young customers alike. The designs can also be adapted into Western styles while retaining their Indian essence.

With a family legacy of over a century in business, Rokde Jewellers is one of the top jewellery retailers in Nagpur, with multiple stores across the city of Nagpur. It is on an expansion spree and opened two new showrooms in the first quarter of the year.

Retail Jeweller India News