The brand plans to leverage its association with the Lucknow Blazers franchise as a platform to create meaningful consumer touchpoints...
The brand is giving women artistes creative control while making jewellery part of their individual artistic worlds Kochi: Amaera Signature...
The 21st edition of the awards reflected the strength of design talent across India, bringing the industry together around the...
Contestants are required to post a selfie at the ‘Onam Selfie Booth’ at any Jos Alukkas store, wearing the brand’s...
The series allows customers to understand the procedure online and then experience the same process when they visit a store,...
For the contest, the brand is using a 100-point evaluation framework to assess creators beyond follower count, focusing on audience...
The event allowed the brand to engage visitors through their individual interests and introduce jewellery suited to each one’s aspirations...
It’s no secret that women love gold. What women love equally, are gifts and prizes. The two beautifully merge at...
The campaign targets wedding day and bridal special occasions at one shot.
It brought to the fore the bond shared between women in different relationships. Two sisters, two friends, mother-in-law and daughter-in-law...
The industry has hit the season it looks forward to every year—the festive and wedding ones. However, a few months’...
The online event by DP Jewellers received close to 28000 entries from ladies across India as well as Indians living...
During the contest which ran from 3-14 November, the customers buying groceries from the supermarket got an assured gold and...
2021 marks the first year when GJEPC is doing a post-pandemic in-person event. Virtual forums took place in October 2020 and In January this year, but...
Bengaluru packs in a lot of expectations for the domestic precious gem and jewellery retail sector. The first reason for this is the gap of over...
Every buyer is looking forward to IIJS 2021 for a definitive edge of inventory. Across all kinds of jewellery, for all purposes, newness is the most...
We usually associate Teacher’s Day with bouquet of flowers, abundant respect and heartfelt messages. Gifting jewellery to teachers is really uncommon. That is, perhaps, because of...
Ganesh Chaturthi holds immense significance for the Indian jewellery industry this year. Surviving the twin turmoils of mandatory hallmark registration and the obvious ongoing pandemic, the...
The World Gold Council announced that its members, 33 of the world’s most forward-thinking gold miners, have committed to reporting their positions and progress on climate-related...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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