JJS 2023 witnesses 18% growth and heightened interest in coloured gemstones

The 19th edition of the Jaipur Jewellery Show hosted over 1,100 booths. Themed ‘Emeralds…Your Stone Your Story’ , it also featured a festival for budding designers and took measures to bolster the gem and jewellery industry’s startup ecosystem

Jaipur: The 19th edition of Jaipur Jewellery Show (JJS), a leading business-to-consumer jewellery exhibition in India, was inaugurated on December 22, 2023, by chief guest Diya Kumari, Deputy Chief Minister, State of Rajasthan, at the Jaipur Exhibition and Convention Centre (JECC), Sitapura. Both Kumari and Vipul Shah, Chairman, GJEPC, extended congratulations to visiting, exhibiting, and participating members of the trade. They praised the contribution of JJS to the Indian jewellery industry and wished it success.

Speaking at the inauguration, Vipul Shah said, “Over time, Jaipur has expanded beyond its fame for cutting and polishing gemstones. It is now a hub for making all kinds of jewellery — be it gold, silver, diamond-studded, or jewels with colourful gems. JJS is a befitting showcase of this strength and encapsulates Jaipur’s essence.”

JJS was conducted from December 22, 2023 to December 25, 2023 and featured over 300 national and international exhibitors and five global delegations. Rajiv Jain, Honorary Secretary, JJS remarked on how the exhibition has grown by nearly 18% as compared to last year with over 1100 booths in 2023.

Traditionally held in December to capitalize on the influx of international tourists into Jaipur, the Jaipur Jewellery Show is also known as the December Show and was themed ‘Emeralds… Your Stone, Your Story’ in 2023. It also hosted the Jaipur Jewellery Designer Festival for promoting budding designers. The show’s signature ‘Pink Club’ also featured a B2B section. Jain said that with the new location and bigger space, the Pink Club and Emerald Pavilion remained central sites of curiosity for visitors. He also highlighted the show’s new initiative ‘Taraash’, which aims to bolster the gem and jewellery industry’s startup ecosystem.

Hyderabad-based Shiv Narayan Jewellers’ booth displaying jewellery that had won Guinness Records was also a key attraction at the Jaipur Jewellery Show. The pieces include ‘The Ram Darbar’ which weighed 1682 grams cast in gold and studded with 54666 diamonds; and a Ganesha statue studded with 11,472 diamonds.

The 20th edition of JJS will be held from December 20-23, 2024.

Courtesy: The Times of India, ANI News, First India