BlueStone’s ‘Heart So Full’ V-Day line plays on boundless joy of loving freely

The enamel palette of fiery reds, tender pinks, and soft pastels in the collection captures love’s spectrum—from passion to playfulness

Bengaluru: Love is said to be an eternal overflow—a fullness that can’t be contained, and BlueStone’s ‘Heart So Full’ collection aims to turn this boundless emotion into jewellery that doesn’t just accessorize, but expresses itself.

At the core of this collection lies the heart, not just as a romantic symbol, but as a design statement. The pieces embrace bold, heart-shaped forms, crafted using advanced 3D techniques to give them depth, volume and elegance without excess. Every curve, every edge, is intentional—a reflection of love in its most authentic form. Innovative stamping techniques add dimension, while a clean, contemporary finish ensures wearability.

The enamel palette of fiery reds, tender pinks, and soft pastels captures love’s spectrum—from passion to playfulness. Just as emotions shift, so do the subtle textures, creating a tactile reminder of love’s ever-changing and unpredictable nature.

“This collection is our tribute to timeless romance,” says Vipin Sharma, Chief Merchandising Officer, BlueStone. “We’ve paired the symbolic heart with modern craftsmanship, offering designs that feel personal, elegant, and deeply connected to what love truly is. From pendants that rest against your pulse to rings that slip on like promises, each piece is more than jewellery, it’s a keepsake of affection. Wear your heart close, not to be hidden on your sleeve, but to shine unapologetically. Because love, just like good design, is never too much.”

BlueStone offers a wide range of lifestyle diamond, gold, platinum and gemstone jewellery products online through its mobile application and its website while also providing offline experiences via its pan-India network of more than 260 stores, delivering an omni-channel journey to customers.

Retail Jeweller India News