RJ Market Watch
Tanishq offers 25 pc off on making charges of gold, diamond jewellery
On the auspicious occasion of Diwali, Tanishq, India’s trusted Jewellery brand, has launched its new festive collection- Virasat. Diwali is the harbinger of joy and prosperity in Indian households across different cultures and people buy jewellery, keeping age-long family traditions alive. Tanishq celebrates the spirit of Diwali by bringing alive these traditional elements. Tanishq is also offering up to 25 per cent off on making charges of gold and diamond jewellery on Diwali.
Speaking on the launch ceremony, an official of Tanishq said, “Each Diwali is a testament of traditions that have been passed down from one generation to another and has been followed each year with equal vigour. This offer is an ode to the innumerable ‘Rivaaj’ or traditions that are followed by us, especially that of buying gold and hence the name ‘Virasat’. We sincerely hope our grand new Virasat Collection will add a bit of sparkle to everyone’s life. At Tanishq, we wish everyone to be a part of Riwaazon wali Diwali, Tanishq wali Diwali.”
“Diwali and Tanishq are integral to each other. Buying gold on Diwali has been a big part of tradition across the country. This year Tanishq inspires people to take this tradition, this ‘Riwaaj’ forward. Of course at the heart of communication is the love, prosperity and joy that Tanishq jewellery brings in people’s lives,” he added.
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