The millennial generation is prompting jewellers to rethink their marketing strategies to appeal to this tech-savvy, conscious, and trend-driven demographic. From innovative communication through influencers and...
It’s no secret that women love gold. What women love equally, are gifts and prizes. The two beautifully merge at the Ladies special treasure hunt organised...
Twenty-three-year-old Shivansh Raj Seth wanted to join his family business since he was a child. With his eyes on the prize, he graduated in commerce and...
DUBAI: Jewelry has been a passion in Nasser Farsi’s family for over a century, says the 34-year-old Saudi from Jeddah, who is keeping the tradition alive....
The pandemic-induced lockdown dragged down Q2 demand , but with restrictions easing steadily since then and many weddings deferred to the fourth quarter, jewellery demand is...
Suvankar Sen of Senco Gold & Diamonds, Kolkata, says we should take care of the factors we have control over and cater to customer needs What...
PUNE: Marking the 106th Birth Anniversary of PNG Jewellers patriarch Late Shri Daji Kaka Gadgil, PNG Jewellers launched the ‘My PNG at My Home’ service across all store...
Tanishq, India’s leading and most trusted jewellery brand from the house of Tata today introduced new safety features adding to the existing set of safety measures...
Eastern UP’s leading Jewellery brand Aisshpra Gems & Jewels pioneers yet another trend with Exclusively Yours, a Jewellery at Home Service and takes customer service experience...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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