Ethical assurances, ‘phygital’ retail strategies, branded offerings and Web3 experiences are key trends shaping how diamond consumers – in particular Gen Z – perceive and engage...
De Beers Group recently announced that Stephen Lussier, De Beers Group Executive Vice President for Brands & Consumer Markets, will step down from his executive responsibilities...
Mumbai: De Beers announces a new global campaign centred on commitments to ourselves, to one another and the wider world. It marks a fresh, purpose-led brand...
Sustainability considerations now rank on par with price and design for global consumers when purchasing diamonds, according to new research published today by De Beers Group...
The unique ‘Okavango Eternal’ partnership will help protect Africa’s endangered species, ensure water and food security for more than one million people and develop livelihood opportunities...
De Beers sold US$450mln of rough diamonds in its third sales cycle of 2021, revised upwards from its provisional figure of US$440mln, and US$56mln in its...
The 12 Building Forever goals focus on leading ethical practices across industry, partnering for thriving communities, protecting the natural world and accelerating equal opportunity De Beers...
Diamond exports from India, which polishes about 90% of the world’s rough diamonds, will collapse by as much as a quarter this year as the pandemic crushes demand...
De Beers thinks the recovery is at an early stage and that it will take some time to get back to pre-pandemic levels of demand. De...
The diamond cutting and polishing hub of Surat will lose business to rivals China, Thailand and African countries unless it quickly comes out of the lockdown and resumes...
De Beers Group today announced a $200,000 donation across its four producer partner countries of Botswana, Canada, Namibia and South Africa to assist women’s shelters and...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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