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Sulthan Diamonds & Gold seeks to strengthen teams through ongoing ‘HR in Action’ activities

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Started by Managing Director Abdul Rahim, the regular sessions focus on improving communication, collaboration and energy levels across the sales and support teams

Kasaragod: At Sulthan Diamonds & Gold, fostering a connected and motivated team is key to the company’s success. Towards this goal, the brand recently launched a series of HR team-building activities aimed at strengthening team bonds and boosting energy levels across their sales and support staff. The initiative, started by Managing Director Abdul Rahim, has quickly become an essential part of the company’s employee engagement strategy.

“Our goal is simple – to keep the energy levels of our sales teams and support staff high, while helping them connect with each other beyond their sales roles,” says Rahim Sulthan, Managing Director of Sulthan Diamonds & Gold. He further added, “It’s not just about sales; it’s about understanding what our teams are doing and creating an environment where they feel valued and engaged.”

These HR activities are a regular part of the company’s culture, with sessions taking place every three to four months. “The objective is to ensure that our staff not only enjoy their work but also have fun while doing it. This, in turn, contributes significantly to the overall success of our business,” says Rahim. The activities, which include team-building games like ‘Cups’ and the ‘Helium Stick’, are designed to improve motor skills, teamwork and problem-solving. They encourage employees to collaborate, trust each other and focus on achieving a common goal.

The response from the staff has been positive, with more than 500 employees from various branches participating in the recent event. These activities have not only brought a sense of fun but also improved the communication and collaboration across different teams. “We expect these sessions to make a lasting impact on the workplace, creating a positive atmosphere that will directly reflect on our business performance,” Rahim adds.

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Looking ahead, the company plans to keep evolving these HR activities, introducing new ideas and ensuring they remain a cornerstone of Sulthan Diamonds & Gold’s commitment to team success.

Originating in the historic city of Kasaragod, Kerala, Sulthan Diamonds & Gold has established a strong retail presence with branches in Mangaluru, Bengaluru, Kanhangad, Kasaragod, Davangere and Shivamogga.

Written by Achal Chaubey

Retail Jeweller India Exclusive

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