RJ Market Watch
Reliance Jewels’s gratitude initiative to celebrate “The Real Gems of The Nation” doctors of India
In the wake of the COVID-19 pandemic, Reliance Jewels strives to uplift the spirits of Doctors and awaken a spirit of kindness among citizens
Mumbai,1July,2020: Commemorating National Doctors Day, Reliance Jewels has launched a gratitude initiative for the tireless warriors on the frontline of the pandemic DOCTORS . Working to save millions of lives, doctors are among the most precious, real gems of the nation. To recognize and showcase gratefulness to these jewels, Reliance Jewels’ initiative links doctors and citizens, through a heartwarming, special edition offering.
On this special occasion of Doctors Day, Reliance Jewels is asking their customers nationwide to nominate a doctor they wish to extend a special token of ‘thank you’ for their endless contribution during these difficult times. The nominated doctors will be presented with an exquisitely designed ‘Doctor’s Day Special Edition Coin’, a 5gm silver coin as a token of gratitude by Reliance Jewels on their customer’s behalf. The commemorative coin showcases a doctor with wings holding the globe in their hands, with an aim to emphasize on the value of doctors and pay respects to their contribution to the society. The coin is carefully mounted on an acyclic stand which has a beautiful note headlined ‘To, The Real Gems Of Our Nation’.
Commenting on this campaign, Sunil Nayak, CEO at Reliance Jewels said, “We cannot thank the doctors enough for their work, especially their efforts during this testing time. However, a small gesture is all it takes to extend positivity and gratefulness. At Reliance Jewels, we hope through this initiative, we can express our deepest gratitude for their efforts and incessant service. Further, this endeavor is to create a symbolic moment which lasts forever and creates a deeper bond with our customers.”
The special edition coin comes at no extra cost to the customer and they will be able to nominate a Doctor across all Reliance Jewels showrooms in the country.
Courtesy: Retail Jeweller India News Service
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