
When the brand notched up the social media milestone, it offered the prizes, with the caveat that the winners had to visit the store to pick...

The brand aimed to capture the heightened interest in jewellery purchase during the festive and wedding seasons, and launched the campaign that will run up to...

The jeweller’s role was not related to product placement, but focused on promotion and distribution of the regional film from Chhattisgarh, enabling deeper engagement with the...

A standout campaign was the brand’s Diwali promotion, which featured a ‘disco’ theme with illuminated billboards in high-traffic areas Bengaluru: Mia by Tanishq, a youthful jewellery...

The collaboration seeks to equip consumers with the right knowledge to make informed diamond purchases and highlight the value of natural diamonds to next generation buyers...

The initiative on Children’s Day engaged both kids and parents, forging relationships and promoting goodwill. Although sales were majorly in the form of small-ticket purchases with...