Jewellery exhibitions to boost demand: GJEPC

SURAT: For the first time, the Gems and Jewellery Export Promotion Council (GJEPC) has organized three virtual buyer-sellers meets (VBSM) in November. It is all geared up for the diamond-studded jewellery VBSM from November 25-28.
Diamantaires from Surat and Mumbai will be able to trade loose diamonds, plain gold jewellery, silver jewellery and diamond-studded jewellery and put on display their jewelleries for buyers in the US, the UK, Australia, New Zealand and Russia. Top diamond jewellery manufacturers from India would be showcasing their innovative and trendy jewellery, especially designed for these markets at the VBSM.

Chairman of GJEPC, Colin Shah said, “Buyers are gradually getting used to the virtual platforms and business transactions are executed across VBSMs for loose diamonds, plain gold jewellery organized so far. Even the IIJS Virtual, GJPEC’s flagship show held recently, garnered overwhelming response from global buyers as well as from India.”
Shah further said that product-specific VBSMs are especially designed for the international buyers. The loose gemstone virtual exhibition will run through November 3 to 6, followed by another virtual exhibition on loose gem stones from November 9 to 11 and silver jewellery exhibition from November 17 to 19.

Vipul Shah, vice-chairman of GJEPC told TOI, “The virtual exhibition has become a new normal during the coronavirus pandemic. We are targeting buyers from China, Australia, Europe, USA and Russia this time.”

Courtesy: TOI