IIJS Premiere 2024 gears up for global impact for its 40th edition, attracting 2,500+ global buyers

The 40th edition of the India International Jewellery Show (IIJS) Premiere inaugurated at the JIO World Convention Centre, Mumbai, bringing together industry leaders, international buyers, and cutting-edge innovations.

Mumbai: The 40th edition of the IIJS Premiere commenced on August 8, 2024 with a grand inauguration at the Jio World Convention Centre (JWCC), Mumbai. As one of the world’s largest B2B jewellery exhibitions, IIJS Premiere 2024 promises to set new benchmarks in scale, innovation, and business opportunities, attracting over 2,500 international buyers from more than 60 countries.

Grand inauguration ceremony

The grand inauguration of IIJS Premiere 2024 was marked by the presence of several esteemed guests, including C.P. Radhakrishnan, Hon. Governor of Maharashtra; Mangal Prabhat Lodha, Hon. Minister of Skill Development and Entrepreneurship, Government of Maharashtra; Paul Rowley, Executive Vice President of Diamond Trading at De Beers Group; Manushi Chhillar, Former Miss World and GJEPC Brand Ambassador; Dilip Gaur, Business Director of Novel Jewels at Aditya Birla Group; and Paul Alukkas, Managing Director of Jos Alukkas.

The GJEPC leadership team was also present, comprising Vipul Shah, Chairman, GJEPC; Kirit Bhansali, Vice Chairman, GJEPC ; Nirav Bhansali, Convener, National Events, GJEPC; Milan Chokshi, Convener, Promotion and Marketing, GJEPC; and Sabyasachi Ray, Executive Director, GJEPC. The event began with a flag-hoisting ceremony symbolising the grand opening of the 40th edition of IIJS.

IIJS Premiere 2024 highlights

This is set to be the second-largest jewellery show in the world, featuring 3,600 booths across two venues: the Bombay Exhibition Centre (BEC) and the JWCC. Vipul Shah, Chairman of GJEPC, expressed optimism about the event’s impact, saying “IIJS Premiere 2024 is poised to be a watershed moment for the Indian gem and jewellery industry. The recent Union Budget 2024 has been a game-changer for our industry, enhancing demand for jewellery and improving the competitiveness of our manufacturers. This positive momentum will be strongly reflected at IIJS Premiere 2024, as we showcase India’s enhanced position as a global diamond and jewellery powerhouse.”

According to Shah, visitor pre-registration exceeded 50,000, including a significant number of VIP visitors and international buyers. The show will present the trendiest gems and jewellery, including high-end couture at The Select Club, offering unparalleled networking and business growth opportunities.

Technological advancements and special events

Nirav Bhansali, Convener, National Events, GJEPC, talked about how IIJS Premiere 2024 is embracing technological advancements to enhance the exhibitor experience at the inauguration ceremony. Bhansali highlighted that facial recognition technology will ensure a smooth and efficient entry process, eliminating the need for physical badges. Additionally, exhibitors have benefitted from a cutting-edge digital 3D Configurator, allowing them to design and customise their booths virtually before the show.

“IIJS Premiere 2024 promises to be a record-breaking event, exceeding expectations in scale, innovation, and social responsibility. We’ve expanded to an impressive 3,600 booths across two venues. Positive industry sentiment and supportive gold prices paint a promising picture for the business generation. We anticipate exceeding ₹100,000 crores in business generated at the show,” added Bhansali.

He also highlighted how networking and social interaction are integral parts of the IIJS experience. The IIJS Celebration Night on August 8 will feature renowned singer Shankar Mahadevan, and the much-anticipated Jewellers for Hope charity dinner on August 9 will provide attendees with an opportunity to contribute to a worthy cause.

Kirit Bhansali, Vice Chairman of GJEPC, spoke about the event’s significance and stated, “IIJS Premiere, in its 40th edition, has become a trailblazer in introducing cutting-edge trends and innovations in the jewellery industry. It not only showcases how the domestic industry is evolving but also provides insights into global market trends. This unique blend of business and camaraderie makes IIJS Premiere a standout event in the global jewellery calendar.”

With a continuous stream of exciting announcements, vibrant seminar programmes, and initiatives like One Earth, 40 Under 40, and the Innov8 sessions, IIJS promises to be a landmark occasion for the entire industry. Attendees can look forward to forging new connections, gaining valuable insights, and celebrating India’s rich heritage through the “Brilliant Bharat” theme.

Written by Maithili Patange

Retail Jeweller India Exclusive