eBay announces its association with the International Gemological Institution

With an objective to drive precedencein one of the most significant categories in Indian exports, eBay in India announced itsassociation with the International Gemological Institute (IGI).The largest organization of its kind, IGI is a highly trusted name in certifying the widest variety of gemstones and jewelry in the world.

The Gems and Jewelry Certification program (GJCP) introduced by eBay for Indian sellers primarily aimsto support the country’s jewelry industry in the global market and establishing eBay as an ultimate destination for fine jewelry products.  The sellers cannow get their products certified from IGIat the most competitive pricing available exclusively to the Indian domiciled eBay seller community.

Commenting on the launch, Mr. Vidmay Naini, India Country Manager at eBay said, “At eBay our aim is to provide our sellers avenues to win more customers across the world and to get global customers the best quality of products. Our association with IGI is a step in that direction. Transparency and authenticity are the topmost considerations while making a purchase for fine jewelry. In thecurrent scenario, with most of the purchases happening on the e-commerce platforms, it is only fair to say that consumers expect authenticity in what they purchase. The certification of Diamond Jewelry and loose stones will foster that confidence in thebuyers andsellers alike on eBay.”

He further added, “Loose Diamonds & Gemstonescategory has witnessed a healthy push in the previous quarter with the introduction of GJEPC certification program. Meeting the demand for higher priced gemstones along with building trust amongst the buyers globally through certification has been the strategic approach ateBay INCBT, and we will continue to build upon the same in 2020 and onwards.”

Mr. Tehmasp Printer, Managing Director at IGI said,” We at IGI, consider the association with eBay as the beginning of a revolutionary consumer experience. With IGI certification, customers can now purchase their jewelry online, validated as per internationally acclaimed grading standards and practices. We look forward to empowering buyers on eBay with our services.

eBay Sellers domiciled in India can avail Gems and Jewelry CertificateProgram benefits in three simple steps:

1. SelltheGemstone and Fine JewelryItems on eBay marketplace
2. Apply and obtain IGI certification for such Fine Jewelry items
3. Ship the certified Fine Jewelry items with the IGI certificate to buyers

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The Indian jewelry industry holdsprominence on the platform and has shown a steady growth in recent years, providing a shining example of achieving international competitiveness. With real-time insights into the global market demands, eBay- INCBT has enabled some of India’s top diamond jewelry manufacturers and exporters whooffer latest designsbest quality diamonds and free customization at aggressive price points to the world.

eBay is committed towards understanding the concerns of both the buyers and sellers alike. The IGI certification provides a global standard of excellence to the diamonds and loose stones exported from India and gives much needed impetus to this commitment.

Courtesy: Retail Jeweller India News Service.