RJ Market Watch
CaratLane – A Tanishq Partnership: Launches Its First Store in Bilaspur!

CaratLane – A Tanishq Partnership, India’s leading omni-channel jeweller with its very first store launch in Bilaspur now has 16 stores in the Western region of India and 77 stores spread across the country. The new store is situated at Link road which attracts a lot of locals as well as shoppers from other parts of Bilaspur.
Link road is the one-stop-shopping hub of the city and hence a great destination for the launch of the first CaratLane store in Bilaspur. The store will benefit shoppers who are looking for modern and beautiful jewellery and the opportunity to get a touch and feel of the designs before they purchase.
Speaking on the occasion, Mithun Sacheti, Founder & CEO of CaratLane said, “We are happy to set up shop in Bilaspur. One of our goals has been to make our mark in more cities in the western part of the country, and to do so is very exciting. We want more women to have access to contemporary jewellery and to be able to try on thousands of designs comfortably” added Sacheti.
CaratLane stores are very different from the typical Indian jewellery stores. A solitaire corner and an extremely helpful team of experts are what makes the experience exceptional. We are looking forward to welcoming the residents of Bilaspur to a whole new experience that will help them discover fine jewellery like never before.”
Ms. Megha Desai, a CaratLane customer, said “The designs are so gorgeous for daily wear! There are a flexible return and exchange policy which I find very helpful as well. The online assistance team has always been extremely nice and I can’t wait to shop and try-on my favourite designs.”
CaratLane has been able to cater to a vast audience since it has designs starting from as low as Rs. 5000. As a part of the launch, the store is offering a Flat 25% off on Diamond Prices of ALL designs for a limited period.” said Rajan Amba, COO, CaratLane, who was present at the launch.
For a brand that’s on a mission to democratise access to beautiful jewellery in India, the launch of this store is yet another step forward in that direction.
Courtesy: Retail Jeweller India News Service
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