The demand for diamond jewellery has been on a see-saw ride lately. In India, diamond jewellery sales rose 16% in 2021, following a 25% drop in...
Kishorkumar Shah, Director, Chandukaka Saraf and Sons, Pune Our gold and silver products were selling well, but our diamond products were not. To counter this, we...
The brand in order to capitalize on the festive season is offering deals available across all Tanishq stores in West...
In addition to the new campaigns, Lightbox has introduced two new jewellery collections: “Reminiscence” and “City Lights” Mumbai: Lightbox, the...
The puja-themed video comprises all the quintessential elements of the festival and highlights four distinct jewellery styles portrayed by each...
The brand’s social media page prominently showcases a variety of reels and shots from the music video, capturing the essence...
The Gold Jewellery Mela campaign, like in its previous editions, attracted primarily bridal jewellery consumers, with about 70% of the...
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