Connect with us

RJ Market Watch

This Mother’s Day, Senco Gold & Diamonds invites everyone to wish their moms in a creative fashion

Retail Jeweller India



To celebrate the spirit of Mother’s Day, Senco Gold & Diamonds, the largest jewellery retail chain from Eastern India, has rolled out an innovative campaign – Senco Pyari Maa for netizens across the country to express love and gratitude towards their mother.

As part of this campaign, one needs to enact and shoot a video with his/her mother based on the brand’s TVC with a creative twist to express love and gratitude towards mothers and share it on social media handle(s) – Facebook or Twitter with hashtag #sencopyarimaa. The best creative videos will be rewarded with exciting gifts from Senco Gold and Diamonds.

Here’s the video, basis which the participants can create their own version:  https://www.facebook.com/SencoGoldAndDiamonds/videos/917410958433788/

Speaking on this initiative, Suvankar Sen, Executive Director, Senco Gold & Diamonds said, “This Mother’s Day when most of us are under lockdown, it is easy for us to forget about a special day like this. We wanted to encourage children of all ages to bond with their mothers on this day and at the same time bring in a fun element to it. There are exciting gifts on offer too and we are sure our audience will like this initiative.”

On this special day, Senco Gold and Diamonds’ customers can book jewellery online on – www.sencogoldanddiamonds.com and avail of attractive discounts on booking. Once the lockdown is lifted, customers can either opt to go to the store to pick up their jewellery or get their purchase delivered to their doorstep.  Customers will get Rs 150 per gram of 22K gold booked, also 25% discount on making charge of Diamond and Platinum jewellery.


Courtesy: Retail Jeweller India News Service.

Latest News