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AVR Swarna Mahal launches new retail outlet in Perambalur, taking its total store count up to 20

The company has announced future plans for expansion in other parts of South India. These include new retail outlets and investment schemes designed to make gold purchase more accessible

Perambalur: AVR Swarna Mahal Jewellers has just opened a new showroom in Perambalur, Tamil Nadu. The store becomes the 20th retail outlet for the jewellery group, which continues to expand its presence across Tamil Nadu and neighbouring regions.

The inaugural event was attended by local dignitaries and representatives of the company. The event was presided over by A.V.R. Shreesmaran, Director of AVR Swarna Mahal Group.

Speaking at the opening ceremony, Shreesmaran said, “Our 20th branch in Perambalur is a two-tier format store, which reflects the immense trust and support our customers have shown us. To mark this milestone, we are launching exclusive inaugural offers for our customers.”

The company has also announced future plans for expansion in other parts of South India. These include new retail outlets and investment schemes designed to make gold purchase more accessible. Details of the schemes and the specific locations of the upcoming outlets are expected to be announced in due course.

AVR Swarna Mahal Jewellers has confirmed that its focus will remain on retail operations, community engagement, and offering purchase options that meet the needs of a wider customer base. With the launch of the Perambalur store, the company has marked another step in its ongoing growth strategy.

Founded with a focus on consistent quality, AVR Swarna Mahal Jewellers has built its network across several cities including Salem, Chennai, Dharmapuri, Mettur, Tharamangalam, Tirupattur, Omalur, Harur, Edappadi, Attur, Kalakurichi, Tiruvannamalai, Pondicherry, Bangalore and Trichy.

AVR Swarna Mahal Jewellers was founded by A.V. Ramachandran nine decades ago. Currently, the AVR Swarna Mahal Group operates 32 retail outlets overall across Tamil Nadu and Karnataka, including its sub-brands. The group owns silver brand Vendi, founded in 2021, which has built a strong retail footprint in Bengaluru and Chennai.

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