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Gargi by P N Gadgil & Sons appoints actor Mithila Palkar as brand ambassador
The campaign launched along with the appointment aims to connect with youthful, fashion-forward consumers while celebrating the brand’s elegance and versatility
Mumbai: P N Gadgil & Sons (PNGS) has announced actor and influencer Mithila Palkar as its new brand ambassador. Palkar will represent both PNGS and its sub-brand Gargi as part of an exciting new campaign designed to engage a younger generation of jewellery buyers.
Launched three years ago, Gargi has carved a unique space in the jewellery market with its blend of traditional craftsmanship and modern design. The upcoming campaign will further strengthen the brand’s connection with youthful, fashion-forward consumers while celebrating its roots in elegance and versatility.
Mithila Palkar, known for her dynamic acting and vibrant presence, resonates with the aspirations of today’s youth—energetic, stylish, and deeply connected to their cultural heritage. Commenting on her new role, Palkar said, “Jewellery is more than an accessory, it’s a statement of who you are. Gargi by PNGS represents the elegance and versatility that every woman seeks. I’m thrilled to be part of a brand that celebrates individuality and tradition in such a beautiful way.”Aditya Modak, co-founder of Gargi by PNGS, shared his excitement about the collaboration, stating, “In just three years, Gargi has made its mark with exceptional designs that balance tradition and modernity. With a market capitalization of over Rs 1200 crore, our partnership with Mithila marks an exciting new chapter in our journey. Her vibrant personality aligns perfectly with Gargi’s mission to make jewellery accessible, stylish and personal.”
PN Gadgil & Sons has made its way into the coveted Fortune 500 list 2024. The company P N Gadgil Jewellers was founded by Ganesh Gadgil in 1832. Today, it is known as PN Gadgil & Sons. It has a presence in three States and 23 cities, with more than 30 showrooms, catering to more than a million customers worldwide.
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