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Sophia shines bright at the Forevermark Forum



The much-awaited 7th edition of the Forevermark Forum took place from 9th to 11th July 2018 in Delhi. Over the past seven years, Forevermark, the diamond brand from the De Beers Group of Companies, has provided an exceptional platform for all their partners together to interact, transact and gain a new perspective on Forevermark’s growth in the context of events within and outside the industry. This year had a celeb quotient that was different but every bit as amazing and unique as the brand itself!

The highlight was the presence of Sophia, the most advanced social humanoid robot developed by Hong Kong-based company Hanson Robotics. The robot, modelled after actress Audrey Hepburn, is known for her human-like appearance and behavior compared to previous robotic variants. Sophia expressed her ability to participate in the whole process of selecting a Forevermark diamond and identifying its characteristics with Mr. Stephen Lussier, CEO Forevermark and Sachin Jain, President, Forevermark. A first for any Artificial Intelligence!

Sachin Jain, President, Forevermark, “We are thrilled to have Sophia here as she embodies the theme of the 7th Forevermark Forum – ‘The Future is Now’. Technology has been the driving force for us at Forevermark and, which we know is evolving as fast as it is going obsolete. Through this year’s theme we wanted to showcase a glimpse into everything the future holds, and Artificial Intelligence is definitely going to be a huge part of it.”

Courtesy: The Retail Jeweller News Service

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