Kishorkumar Shah, Director, Chandukaka Saraf and Sons, Pune Our gold and silver products were selling well, but our diamond products were not. To counter this, we adopted a unique approach where we displayed trays of diamond jewellery in between the
Amit Shikherjee, Owner, Devika Jewellers A few months ago, I introduced the Victorian jewellery style by using rose-cut diamonds and colour stones. Designing jewellery in this style requires quality workmanship, and so there are very few jewellers in the country
Kamlesh Soni, Partner, Om Markendeshwar Jewellers, Ankleshwar, Gujarat Ankleshwar is a small town, so spending money on outdoor advertisements and hoardings won’t give you the desired result—increased sales. To overcome these constraints, I adopted a targeted campaign through door-to-door efforts.
Do you want to increase your sales? This post will definitely help you by giving a closer look at how different retailers used technology and various customer engagement tools to drive sales in retail stores. –Manoj Chakraborty Bridging awareness
Do you want to increase your sales? This post will definitely help you by giving a closer look at how different retailers used technology and various customer engagement tools to drive sales in retail stores. –Manoj Chakraborty Monetary incentives There
Jewellers with foresight see a lot of change happening in the industry daily and appreciate the value of continuous learning and unlearning of dated sales tricks. Read here to find more about Ranka Jewellers who has achieved an astounding 20-25%
Need to craft a sales strategy? The Retail Jeweller takes you through to four different yet interesting ways to boost sales in the competitive environment. –Manoj Chakraborty Navigating the change Over the last one and half months, I have been
Ritika Bhasin Gupta, Owner, Ritika Bhasin, New Delhi I started out a year ago after establishing myself in the fashion business. So, I had a regular customer base to start with which I could get a foothold in the jewellery
Sourabh Maheshwari, Creative Partner, Vishal Jewels, New Delhi Over the years we have realised that unless we change with the times, we will not be able to hold on to our clients or get new ones. So, over a year
