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Harit Zaveri Jewellers unveils ‘Vintage Dream’ campaign that celebrates the timeless allure of winter weddings

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The campaign is based on the brand’s winter jewellery collection, which features a mix of traditional polki and heritage pieces. The campaign is a tribute to the transitional identity of a woman embarking on the sacred journey of marriage

Ahmedabad: In a nod to the allure of a winter bride’s magical wedding, Ahmedabad-based Harit Zaveri Jewellers unveiled ‘Vintage Dream—an emotionally resonant campaign that celebrates the essence of tradition through a curated collection of heritage jewellery.

The campaign is a tribute to the transitional identity of a woman embarking on the sacred journey of marriage. It serves as a living testament to the conviction that marriage is far from surrendering oneself; instead, it harmoniously intertwines individuality and partnership—a joyous celebration of the bride’s distinctive identity amid the rituals of commitment. The collection transports you into a bygone era where nostalgia meets simplicity – and the campaign blends the twin moods of the collection, warmth and tranquillity. Vintage colours set the tone for a dreamy and timeless atmosphere, offering a respite for brides amidst the whirlwind of wedding preparations.

The brand’s winter jewellery collection features a curated mix of heritage and traditional polki pieces, crafted on 22kt gold, placing a strong focus on meticulous workmanship. The designs artfully incorporate elements that resonate with the opulence of Indian cultural traditions. From pearl necklaces to chokers and kadas, this collection is an ode to refined style.

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“Our commitment to ‘Vintage Dream’ goes beyond the conventional jewellery campaign. We endeavour to narrate a compelling story that resonates with the heartfelt emotions of brides, providing them with both a visual and emotional escape into a realm where simplicity, tradition, and timeless beauty seamlessly converge”, said Harit Zaveri, Founder, Harit Zaveri Jewellers.

Retail Jeweller India News

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