The brand’s 1,000 sq. ft boutique is located at the Nexus Elante Mall in the city, and offers customers an immersive jewellery experience
Chandigarh: Global fine jewellery brand Zen Diamond added to its growing presence in India with the launch of its new boutique at Nexus Elante Mall, Chandigarh. After establishing a strong foothold in Mumbai with stores in Bandra and Borivali and further strengthening its presence in Bengaluru with two stores, Zen Diamond now brings its hallmark of exquisite craftsmanship and modern design to North India. The launch follows the brand’s recent announcement of global icon Jennifer Lopez as its brand ambassador.
The 1,000 sq. ft store embodies Zen Diamond’s signature design language — a refined grey palette that accentuates the brilliance of each creation, enhanced by premium finishes such as fluted panels and elegant stucco textures.
With a legacy rooted in craftsmanship and innovation, the brand appeals to discerning patrons who value exclusivity, sophistication and modern design. Guided by the principles of affordability and trust, Zen Diamond continues to connect with today’s consumers — those who seek enduring value without compromising on style.
Along with fine jewellery, Zen Diamond also offers a curated selection of luxury accessories, including perfumes, ties, watches, pens, and gold coins, making it a destination for refined gifting and personal indulgence.
Speaking about the new Chandigarh store, Neil Sonawala, Managing Director, Zen Diamond, said, “India continues to be a key growth market for us. After receiving an exceptional response in Mumbai and Bengaluru, we are delighted to bring Zen Diamond to Chandigarh, a city known for its elegance, culture and appreciation of craftsmanship. Our new store at Nexus Elante Mall offers customers an immersive jewellery experience that combines contemporary design with timeless artistry.”
With the opening of its Chandigarh store, Zen Diamond reinforces its vision of offering a seamless fusion of global design trends and sophistication. The brand is also among the very few in India to offer Natural Diamond Certification, further strengthening consumer confidence in the authenticity and quality of its jewellery.
With a presence of 450+ stores worldwide, Zen Diamond is committed to the growth of responsible luxury in the natural diamond sector. Having entered the Indian market in 2024 with its flagship boutique at Bandra in Mumbai, Zen Diamond has since expanded its footprint with additional stores in Borivali (Mumbai), Bengaluru and Chandigarh.
Retail Jeweller India News
