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Malabar Group expands ‘Hunger-Free World’ programme, plans to distribute 51,000 food packets daily 



Malabar Group expands 'Hunger-Free World' programme, plans to distribute 51,000 food packets daily 

The ‘Hunger-Free World’ initiative currently operates in 37 cities across 16 states in India, as well as in select centers in Gulf countries 

Kozhikode: In its efforts towards combating hunger, the Malabar Group has announced the expansion of its ‘Hunger-Free World’ initiative, aimed at providing nutritious meals to the underprivileged. Under this Corporate Social Responsibility (CSR) programme, the group plans to distribute 51,000 food packets daily, up from the current 31,000, as part of its commitment to the United Nations’ Sustainable Development Goal 2 – Zero Hunger. 

The official launch of the expansion was marked by a ceremony held at the Malabar Headquarters (MHQ) on May 28, coinciding with World Hunger Day. Adv. P S Sreedharan Pillai, Governor of Goa, inaugurated the event, while M P Ahammed, Chairman of Malabar Group, presided over the function. The ceremony saw the unveiling of the Hunger-Free World donation gateway by P T A Rahim, MLA, and the launch of the official newsletter by Thottathil Raveendran, MLA. Dr. Basith Vadakkayil, Project Head of IPRH Daya Rehabilitation Trust, provided insights into the programme, with felicitations offered by P K Ahammed, Peekay Group Chairman, and P V Chandran, Managing Editor of Mathrubhumi. K P Veeran Kutty, Executive Director of Malabar Group, graced the occasion, with O Asher, Managing Director (India Operations) of Malabar Gold & Diamonds, extending a warm welcome to the guests. The vote of thanks was proposed by Nishad A K, Executive Director of Malabar Group. 

The ‘Hunger-Free World’ initiative currently operates in 37 cities across 16 states in India, as well as in select centers in Gulf countries. With the expansion, the programme will now encompass 70 cities in 16 states, with plans underway to extend its reach to school children in Zambia, Africa, known for its significant gold mining industry. 

M P Ahammed, Chairman of Malabar Group, emphasized the importance of addressing food insecurity, stating, “There are still plenty of people around us who are struggling to secure at least one square meal a day. We launched this programme as a small hand of help to those governments and agencies working hard to eliminate hunger from our world.” 


Implemented in collaboration with the social welfare NGO `Thanal – Daya Rehabilitation Trust,’ the initiative operates modern kitchens manned by skilled chefs to prepare nutritious meals in hygienic conditions. Volunteers identify and deliver food packets to those in need, while also conducting surveys to understand the underlying causes of hunger. Additionally, the programme includes the ‘Grandma Home’ project, providing free food, accommodation, and healthcare to elderly women in need, with plans for further expansion across India. 

Apart from the ‘Hunger-Free World’ programme, Malabar Group engages in various other social welfare initiatives, including financial assistance for medical care, educational support for female students, and housing construction. The group allocates five percent of its profits towards CSR activities, demonstrating its commitment to social responsibility and community welfare. To date, the group has invested Rs 246 crore in such initiatives, underscoring its dedication to making a positive impact on society. 

Retail Jeweller India News 

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