Designer Met Gala , DMG 2019, was organised on 5th Oct, hotel Hilton, Agra. Abhushan Jewellers was a co-partner for this event which was a first in AGRA of its kind. It was conceptualised to give a very high-end consumer a unique luxury experience and to bring in the forefront the talent and creativity amongst the leading ladies of Agra, while also engaging charitable cause with it.
The celebrity guest for the show was film actress Karishma Kapoor who lit the lamp and then walked around the show with photo opportunities with the guests invited by Abhushan.
She was also asked to come to Abhushan jewellers exhibit area where she selected a piece of jewellery for wearing and for photo opp for the press. There was a ramp show also going around during the show with models flaunting some exclusive jewellery pcs from abhushan.
Abhushan exhibited their designer jewellery over there with a theme of real color stone with Polki, diamonds and gold, all heirloom pieces. We also set up a photo booth over there with the clients taking their photographs with our jewellery. Virtual reality booth of mirrar was also set up giving a different experience to the clients.
It was a great event in terms of connectivity with the consumers, present, forgotten and prospective.
This being a coevent in association with A listed designers of apparels created a huge buzz in Agra, surrounding cities and media mileage gained was excellent
Courtesy: Retail Jeweller India News Service
