This exhibition includes 12 locations across the world, namely Dubai, London, New York, Mexico, Morocco, Bali, Dominican Republic, Paris, Sydney, Istanbul, Greece, and Rome, each represented with jewellery embodying its distinct cultural and traditional elements
Salem: AVR Swarna Mahal Jewellers has introduced the ‘Travel around the World – A Realtime Immersive Experience’ exhibition at its Salem Swarnapuri branch. The brand featured 12 locations, namely Dubai, London, New York, Mexico, Morocco, Bali, Dominican Republic, Paris, Sydney, Istanbul, Greece, and Rome, with jewellery relating to each distinct cultural and traditional element.
AVR Swarna Mahal Jewellers’ exquisite diamond jewellery collections offer a new way to experience the world’s beauty. At the same time, these jewellery collections are primarily inspired by the unique characteristics of the respective destinations.
Commenting on the exhibition, AVR Swarna Mahal’s director AVR Siddhanth said, “The exhibition showcases the romantic streets of Paris, stunning architecture in Istanbul, Marrakesh in Morocco, Burj Khalifa in Dubai, Cancun Beach in Mexico, Opera House in Sydney, Colosseum in Rome, Empire State Building in New York, and Palos Beach. It is a journey that leads us to our respective destinations, and AVR Swarna Mahal Jewellers has organised an event that no other jewellery brand has ever attempted.”
Dubai, by AVR Swarna Mahal, has been decorated in pink quartz and diamonds, while Paris’ renowned gemstones, rubies, and emeralds are showcased. Mexico exhibits its Mexican fire opal stone, while different colours of emeralds from Greece, Istanbul, Rome, and The Dominican Republic are showcased. White gold and pink sapphire for Morocco, diamond and Colombian emeralds for New York, Colombian emeralds for Sydney, and ruby and rose-cut diamonds for London capture the respective specialities of each city with elegance and sophistication.
AVR Swarna Mahal is one of the leading jewellery companies in South India and its showrooms are located in 20 locations in Salem, including Swarnapuri, KadaiVeethi-2 branches, Chennai, Puducherry, Tharamangalam, Mettur, Erode, Rasipuram, Attur, Kallakurichi, Harur, Tirupattur, Thiruvannamalai, Dharmapuri, Krishnagiri, Hosur, Bengaluru-Jayanagar, Dickenson Road, and Malleswaram.
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