The programme premiered across Discovery India’s social media platforms and on P.C. Chandra Jewellers’ YouTube channel earlier in August
Kolkata: The P.C. Chandra Group, celebrating over 85 years of legacy, was showcased by Discovery India through ‘P.C. Chandra – More Than Gold’, which premiered across Discovery India’s social media platforms and on P.C. Chandra Jewellers’ YouTube channel.
“Founded in 1939 as a jewellery business, P.C. Chandra has evolved over the past eight decades into one of India’s leading diversified business groups, with interests spanning jewellery, retail, hospitality, software, adhesives, real estate, plantations, and social initiatives. While expanding across industries, the Group has remained steadfast in its commitment to trust, quality, innovation, and customer relationships,” commented A.K. Chandra, Managing Director, P.C. Chandra Group in the feature.
The Group expressed its honour at being featured by Discovery India through ‘More Than Gold’, describing it as an opportunity to showcase the philosophy that had guided P.C. Chandra’s journey over the decades. The feature highlighted the Group’s evolution beyond a business enterprise into an institution driven by responsible business practices, innovation, social development, sustainability, and purposeful diversification. It also reflected a legacy of resilience, trust, and values that had enabled P.C. Chandra to create lasting social and economic impact while contributing to nation-building across generations.
The PC Chandra Group was founded in 1939, and is one of Eastern India’s leading business conglomerates. From its origins in jewellery, the Group has diversified into chemicals, rubber plantations, software development, construction and housing, exports, and hospitality. Guided by its ‘More Than Gold’ philosophy, the Group is equally committed to social responsibility through initiatives such as the J.L. Chandra Merit Scholarship, Anuprerna, Gyandhara, and Neem Banani, creating a lasting impact in education, community development, and environmental sustainability.
The Group operates 75+ jewellery showrooms across India, with a strong presence in West Bengal.
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