Jean-Christophe Babin, CEO of Bvlgari, calls it a “meaningful celebration of the dialogue” between the Maison’s timeless Roman roots and India’s vibrant artistic traditions
Mumbai: Roman high jeweller Bvlgari is set to debut its flagship Serpenti Infinito in Mumbai, India, marking the third edition of the exhibition after Shanghai and Seoul, continuing its celebration of the Year of the Snake. The immersive exhibition, to be held at the Nita Mukesh Ambani Cultural Centre, Mumbai, from October 1–17, 2025, will explore the creative influence and cultural significance of Bvlgari’s most iconic symbol, the Serpenti, featuring historic jewellery alongside works of leading Indian and international artists.
Since 1948, Serpenti has become a universal symbol transcending space, time and culture. Curated by Nature Morte, one of India’s leading galleries founded by Peter Nagy and Aparajita Jain, the exhibition has been envisioned by Artistic Director Sean Anderson. Serpenti Infinito will provide visitors with interpretations of the serpent’s significance across diverse artistic forms and practices.
The exhibition features a curation from Bvlgari’s Serpenti Heritage collection, High Jewellery creations, timepieces and masterworks from the archives, showcasing the Maison’s iconic designs. Building on the ways artists have embraced the snake motif, the exhibition unites a range of historic and contemporary jewellery with artworks to highlight Bvlgari’s role as a catalyst for cross-cultural exchange.
“India has always been a profound source of inspiration for Bvlgari, thanks to its rich history, exceptional craftsmanship, and deep cultural heritage,” says Jean-Christophe Babin, CEO of Bvlgari. “The decision to bring Serpenti Infinito to Mumbai is more than just a launch; it’s a meaningful celebration of the dialogue between our timeless Roman roots and India’s vibrant artistic traditions. This journey not only reinforces Serpenti as an emblematic symbol of Bvlgari’s identity but also elevates it as a universal icon of continuous reinvention, creativity, and enduring elegance.”
Bvlgari, part of the LVMH Group, was founded in the heart of Rome in 1884. Over the decades, the brand has established a worldwide reputation as a magnificent Roman High Jeweller and curator of the Italian art of living. It has an extended network of boutiques and hotels in the world’s most exclusive shopping areas.
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