The refreshed retail space aims to be a cultural sanctuary that mirrors the soul of Jaipur while honouring the preferences of South India
Bengaluru: Luxury jewellery brand House of Amrapali has just opened its newly revamped 1,500 sq. ft flagship store at Kasturba Gandhi Road, Bengaluru. Designed to offer a richer and more immersive retail experience, located at the heart of the city’s luxury retail landscape, the redesigned space is a seamless confluence of House of Amrapali’s regal heritage and its modern design sensibilities.
The refreshed store concept draws inspiration from traditional Indian craftsmanship while embracing contemporary aesthetics, drawing inspiration from Jaipur’s old-world charm with touches of Tajikistan’s design vocabulary. The store features heritage arches, detailed mirror work, and signature lotus motifs that echo House of Amrapali’s artistic identity.
Speaking on the occasion, Akanksha Arora, CEO of Tribe Amrapali, said: “Bengaluru has always been an important market for us, one that deeply resonates with our commitment to craftsmanship and culture. The store revamp is a reflection of our evolution and our desire to offer patrons not just jewellery, but a curated and elevated shopping experience rooted in Indian legacy.”
Tarang Arora, CEO and Creative Director of Amrapali Jewels, added: “Every House of Amrapali store is a physical extension of our design philosophy. In Bengaluru, we have built not just a retail space, but a cultural sanctuary that mirrors the soul of Jaipur while honouring the preferences of South India.”
The store has House of Amrapali’s finest collections, including their signature heritage jadau, tribal, and fine jewellery. It will also feature Tribe Amrapali, the youthful sub-brand comprising edgy interpretations of Indian motifs with contemporary silver lines.
With this relaunch, the brand continues to strengthen its retail presence while staying true to its ethos, celebrating India’s rich jewellery traditions through a modern lens and its living traditions through jewellery that tells stories.
Founded in 1978 by Rajiv Arora and Rajesh Ajmera, Amrapali Jewels is based in Jaipur. The brand has solidified its place in India’s luxury jewellery industry, and is available across India and Dubai. It has a retail presence across Jaipur, Mumbai, New Delhi, Bengaluru, Chennai, Hyderabad, Kolkata and Indore in India and internationally in Dubai.
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