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ORRA Fine Jewellery expands presence in Hyderabad by launching its 7th store in the city

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The new store, located at Kompally, has an area of 4,326 sq. ft spread across two floors

Hyderabad: Leading diamond jewellery brand ORRA has just launched its seventh retail outlet in the city of Hyderabad. Located at Kompally, the 4,326 sq. ft store showcases the brand’s latest diamond jewellery collections, notably the 73-faceted ORRA Crown Star, exclusively patented in India. A dedicated wedding jewellery lounge offers a personalized shopping experience for brides-to-be, and their families and friends.

At the inaugural, Dipu Mehta, Managing Director of ORRA, said, “We are thrilled to inaugurate our new store in Hyderabad, a city that has always had a deep appreciation for fine jewellery. Hyderabad is a market that blends tradition with modernity, much like ORRA’s collections, which balance heritage craftsmanship with contemporary designs. We are confident that our new store will become a beloved destination for jewellery enthusiasts in the city.”

The new store has a modern layout, and is spread across two floors. Besides Crown Star, the store stocks the brand’s contemporary ‘Aekta’ wedding collection, Astra, Desired, and Platinum collections. Each collection showcases its unique features and designs, highlighting ORRA’s commitment to quality and excellence. ORRA also unveiled ‘Solis – Always on Shine’, the brand’s latest ‘everyday chic’ collection.

As part of the store launch celebration, ORRA is offering inaugural special offers and access to the exclusive bridal lounge to customers visiting the new store. The brand has more than 95 retail outlets across India.

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