Muthoot Exim expands in India with the opening of its 25th centre in Tamil Nadu 

With the addition of the branch, the brand now operates 25 gold point centres across India, including two mobile units in Mumbai and Bengaluru that offer door-to-door gold collection 

Salem – Muthoot Exim (P) Ltd., the precious metal arm of the Muthoot Pappachan Group (also known as Muthoot Blue), recently announced the opening of its latest Gold Point Centre in Salem. The new addition makes it the fifth in Tamil Nadu and the 25th in India.  

Located at Maruthi Shopping Plaza, AVR Nagar, Salem, Tamil Nadu, the new centre offers customers a reliable place to sell their gold with a smooth and transparent process. With the addition of the Salem branch, Muthoot Exim now operates 25 Gold Point centres across India, including two mobile units in Mumbai and Bengaluru that offer door-to-door gold collection. These centres purchase old and used gold items directly from customers, which are then reprocessed, refined, and made available for domestic use. 

Since launching its first gold point centre in Coimbatore in 2015, Muthoot Exim has expanded to major cities including Mumbai, Bengaluru, Chennai, Delhi, Kolkata, Madurai, Vijayawada, Ernakulam, Pune, Hyderabad, and now, to Salem. 

At Gold Point, customers benefit from a unique and efficient way to sell their gold, with the assurance of fair and accurate valuations. The entire valuation process is transparent, and customers can observe it firsthand. Instant cash payments are provided for gold valued up to Rs 10,000, with higher amounts paid via IMPS, NEFT, or RTGS. 

Keyur Shah, CEO of Muthoot Exim, commented on the new centre, “Salem has seen remarkable growth in recent years, becoming a key growth centre in the state of Tamil Nadu. Expanding our presence here with more Gold Point Centres is a crucial part of our strategy. The new Salem branch brings us closer to our customers, offering them a unique and reliable process for transparent gold testing and fair valuation.” 

Thomas Muthoot, Executive Director of Muthoot Pappachan Group and Managing Director of Muthoot Exim, added, “Opening in Salem is a significant milestone for Muthoot Exim as we continue to grow in Tamil Nadu’s gold recycling market. Our goal is to expand nationwide, opening more centres to meet the rising demand for retail gold and providing exceptional service through our gold point centres.” 
 

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