From magazine covers to couture showcases, leading Indian jewellery brands strengthened their market presence through celebrity associations featuring diamonds, polki and coloured gemstone creations
Alia Bhatt in Chand Begum
Actor Alia Bhatt wore Chand Begum’s ruby and polki chand balas from Hyderabad, paired with 19th-century Jaipur ruby and diamond kadas for a Vogue shoot.
SuryaKumar Yadav in De Beers
Ace cricketer Suryakumar Yadav’s custom natural diamond pendant ‘PowerPlay’ created by the De Beers Group serves as a reflection of his journey.
Vaani Kapoor in Rihaan Jewels
Actor Vaani Kapoor accessorized her India Couture Week 2026 look with jewellery from Rihaan Jewels while wearing a Dolly J Studio ensemble.
Akansha Ranjan in Anmol Jewellers
Actor Akansha Ranjan was seen wearing a pear-shaped pink gemstone creation from Anmol Jewellers, accented with natural diamonds, showcasing the brand’s fine gemstone craftsmanship.
Krystle D’Souza in Raj Diamonds
Actor Krystle D’Souza wore Raj Diamonds’ ruby feather ear cuff, bubble bracelet and pears eternity ring on the cover of Elle magazine.
Retail Jeweller India News
