The Tata-owned brand Tanishq has been known for its emotionally affective, memorable advertisements. Last year it launched the ‘Dua Ka Sona’ campaign, which highlighted the social responsibility efforts that the company undertakes. Three films showcased its support towards, respectively, women,
DUBAI: Jewelry has been a passion in Nasser Farsi’s family for over a century, says the 34-year-old Saudi from Jeddah, who is keeping the tradition alive. The family jewelry brand, Farsi, is among the Kingdom’s oldest. First established by his
While for most of us 2020 has been an unforgettable year in a negative sense due to the pandemic and all the hardships it brought, Nepalese national Pradeep would like to believe in the saying that ‘all’s well that ends
Dubai: Around 100 gold and jewellery stores shut down in the UAE this year after the pandemic struck – and that’s not a bad thing, according to the founder of a leading retailer. “Gold stores were mushrooming all over –
Dubai Gold and Jewellery Group and Israel Jewellers Association (IJA) have explored ways of increasing co-operation between the two bodies. Both bodies also agreed to participate in each other’s exhibitions that will help to diversify their plans towards achieving their
By Suneeta Kaul In an era of large-format, multi-store retail jewellery chains, is there space and scope for independent jewellers to exist and thrive? The answer is yes, if you know how to find your niche, offer personalized, boutique-level services,
Mumbai: The GJEPC inaugurated the first ever Diamond Studded Jewellery VBSM in the presence of Chief Guest Suresh Kumar, Joint Secretary, MoC&I along with Colin Shah, Chairman, GJEPC; Dilip Shah, Convener, International Exhibitions; Sabyasachi Ray, ED, GJEPC among others through
IBM and Emerald Jewel Industry India unveiled the Tej mobile app on Tuesday, an artificial intelligence (AI) enabled mobile application platform powering the B2B business of Emerald Jewellery in India. The app connects Emerald Jewellery with its around 200 dealers, enabling them to
Thailand’s DITP conducts ‘Silverline Trade from Bangkok to Bombay’ Roadshow for the 66th Bangkok Gems & Jewelry Fair in 2021 Thailand’s Ministry of Commerce, Department of International Trade Promotion (DITP) with support from Thailand’s gem & jewelry delegates and the
The coronavirus pandemic has further enhanced consumers’ interest in online shopping across various product categories; however, the retail jewellery market is still being driven by the touch-and-feel factor. While online sales have increased, its share of revenues remains insignificant at
